Marketing Ops Manager - HOP

Deliveroo Hop launched in September 2021 and is Deliveroo’s speedy grocery delivery service. Our mission is to deliver groceries to customers around the world in as little as 10 minutes - from the weekly shop, to a last minute dinner party or a late night snack. Working with trusted grocers, Deliveroo Hop promises to bring customers the very best products at lightning speed.

The team behind Deliveroo Hop are building a network of stores across London, the UK and other markets. Each delivery store is staffed with a team who have been specially trained to manage the operations efficiently as well as pick and pack orders in record time, with Deliveroo’s 100,000 strong rider network completing all deliveries. 

We’re looking for people with an exceptional drive and entrepreneurial spirit to join the team at Deliveroo Hop and help us build the leading speedy grocery delivery service. Hungry to win? This is an exciting time to join the Deliveroo Hop team within the broader Deliveroo organisation - we’re only just getting started!

The role 

Deliveroo is hiring a Marketing Operations Manager to join the Hop team based in our HQ London office. Reporting to the Global Marketing Director, this role will be responsible for driving our local activations in the UK, managing campaign set up & marketing execution and cultivating strong relationships with our Operations team to ensure exceptional customer experience. 

 

We are seeking an experienced marketing professional with a strong retail marketing or marketing ops background. You will be leading the site launch marketing plan in the UK, ensuring all sites launch to time and budget, as well as managing our key marketing suppliers. 

 

You will be responsible for building and delivering launch campaigns on-budget, optimising activity throughout and conducting a full Launch Review to report share learnings globally. 

What you’ll be doing

The Marketing Ops Manager will be responsible for:

  • Lead our site launch marketing plan and calendar in the UK, building out a robust site launch toolkit that is used across markets, and tailored to each partner
  • Drive our local activation calendar to improve awareness in each zone and neighbourhood, ensuring Hop is the first choice for on-demand groceries
  • Develop the strategy for how Hop wins at a local and hyper-local level, including identifying target audiences, commercial insights and consumer insights to develop highly relevant and engaging messaging across key launches
  • Manage our key marketing supplier relationships, liaising with purchasing and owning marketing stock management
  • Cultivate and own a strong relationship with Site operations, leading engaging Marketing comms to drive consistent brand and marketing execution with every order
  • Identify cost efficiencies, through active supplier management, which create opportunities for new brand investment
  • Develop the marketing operations strategy, optimising people, processes, platforms and investments to achieve the commercial goals, through the promotion of best practices, marketing frameworks, processes and embedding effective use of technology, data and insights
  • Lead our reactive promotional strategy, building processes to drive volume and align to trading conditions while reducing waste
  • Document and communicate projects, programs and success metrics
  • Building playbooks to ensure marketing teams leverage best practices from around the world and from HQ teams
  • Working closely with the UK Comms team to support Hop launches, driving coverage and awareness

 

Requirements

The ideal candidate will be a creative and organised marketing professional who thrives in a fast-paced environment.

  • 5+ year marketing or agency experience executing local marketing campaigns, across the marketing mix
  • Experience managing marketing suppliers to high standards
  • Skilled at planning, organising, prioritising and executing simultaneous projects and activities at once
  • Experience managing multiple stakeholders and are confident in presenting your ideas.
  • Experience managing a budget, and optimising budgets to drive efficiency and effectiveness
  • Proven experience in international stakeholder management
  • Problem solver with a can-do attitude, happy to work autonomously
  • Self-starter attitude that's comfortable with constant change and enjoys working in a fast-paced environment. You'll thrive in a new environment where you have the opportunity to shape your role within a new team

 

Why Deliveroo

Our mission is to be the definitive food company. We are transforming the way the world eats by making food more convenient and accessible. We give people the opportunity to eat what they want, when and where they want it.

 

We are a technology-driven company at the forefront of the most rapidly expanding industry in the world. We are still a small team, making a very large impact, seeking to answer some of the most interesting questions out there. We move fast, value autonomy and ownership, and we are always looking for new ideas.

Workplace & Diversity

At Deliveroo we know that people are the heart of the business and we prioritise their welfare. We offer a wide range of competitive benefits in areas including health, family, finance, community, convenience, growth and relocation.

We believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander. All you need is a passion for (most) food and a desire to be part of one of the fastest growing tech companies in an incredibly exciting space.

If this sounds like you, then we would love to hear from you.

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