About the team
Deliveroo’s B2B Content & Marketing team is looking for a Senior Content Associate to help drive forward our B2B content and marketing strategy, ensuring we reach our target audience with the right message, at the right time and on the right channel across our entire partner journey.
You will play a key role in helping to position Deliveroo as the partner of choice through our content and communications, increasing new partner acquisition while ensuring existing partners feel empowered to manage and grow their business with Deliveroo.
In addition to shaping our partner communications, you will ensure our Commercial teams are enabled and empowered by providing them with engaging and relevant content that helps them to land key messages with prospects and partners.
You will report into the B2B Content Manager, and will sit within a team of seven. However, you will often work with stakeholders from across the business on cross-functional projects or campaigns.
About the role
- Create a variety of content, including blogs, case studies, one-pagers, pitch decks, videos and eBooks.
- Work with Marketing Operations to execute communication campaigns across a variety of channels, including email, app notifications and other to-be-launched channels.
- Understand the needs and challenges of prospects, partners and Commercial teams, and use that knowledge to identify content and communication opportunities.
- Come up with smart content and marketing campaigns that drive new partner acquisition by positioning Deliveroo as the partner of choice.
- Help partners to manage and grow their business with Deliveroo through engaging content that drives value to partners and the business, and ultimately increases retention.
- Work closely with Commercial teams to produce content that enables them to effectively sell-in Deliveroo and its products, land key messages, and increase productivity and efficiency.
- Contribute to our trade press agenda in collaboration with our Corporate Communications team.
- Collaborate with a variety of business stakeholders to deliver cross-functional projects or campaigns.
- Analyse performance to identify opportunities, improvements and efficiencies.
- Localise relevant content and communications to help serve our local markets.
Requirements
- B2B marketing experience that includes customer retention as well as acquisition.
- Solid copywriting and editing skills.
- An understanding of what makes a good piece of content or marketing campaign.
- A Commercial mindset, including the ability to identify compelling, commercially-led hooks that inspire action while ensuring content is simple to understand.
- Project and stakeholder management, with the confidence to oversee projects at any one time that involve stakeholders from across functions or markets.
- Strategic mindset, anticipate risks, navigate trade-offs and recommend solutions.
- Comfortable with data, and using it to identify opportunities and justify decisions.
- A team player who’s happy to get stuck in.
Why Deliveroo
Our mission is to transform the way you shop and eat, bringing the neighbourhood to your door by connecting consumers, restaurants, shops and riders. We are transforming the way the world eats and shops by making access to food and products more convenient and enjoyable. We give people the opportunity to buy what they want, as they want it, when and where they want it.
We are a technology-driven company at the forefront of the most rapidly expanding industry in the world. We are still a small team, making a very large impact, looking to answer some of the most interesting questions out there. We move fast, value autonomy and ownership, and we are always looking for new ideas.
Workplace & Benefits
At Deliveroo we know that people are the heart of the business and we prioritise their welfare. Benefits differ by country, but we offer many benefits in areas including healthcare, well-being, parental leave, pensions, and generous annual leave allowances, including time off to support a charitable cause of your choice. Benefits are country-specific, please ask your recruiter for more information.
Diversity
At Deliveroo, we believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander. All you need is a passion for (most) food and a desire to be part of one of the fastest-growing businesses in a rapidly growing industry.
We are committed to diversity, equity and inclusion in all aspects of our hiring process. We recognise that some candidates may require adjustments to apply for a position or fairly participate in the interview process. If you require any adjustments, please don't hesitate to let us know. We will make every effort to provide the necessary adjustments to ensure you have an equitable opportunity to succeed.
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