The communications and policy team is a vital part of the business. It is this team’s job to effectively communicate the positive impact Deliveroo is having for customers, restaurants and riders, whether that’s by bringing the food people love and need to them whenever and wherever they want it, offering work to thousands of riders or helping restaurants large and small to thrive and develop new concepts.
We’re looking for a Head of Consumer Comms, for the UK and Ireland. You will be responsible for devising and driving the consumer comms programme for these two markets - which means coming up with original, engaging and FUN ideas that excite existing customers and potential take-away fans, and make Deliveroo THE food delivery app of choice. Whether that’s creating a weird and wonderful dish exclusive to Deliveroo customers, scaling a mountain to make an extreme delivery, or using our data to reveal the real kebab capital of the country, no two days are the same. This is a fast-paced, high-energy role that requires a lot of creativity. We want you to understand the consumer and be part of a senior team that helps us shape our consumer proposition, as well as our communications with them. This is a critical, senior role as the UK is our home market and largest market and one in which Deliveroo is very ambitious.
You’ll have strong relationships with national and lifestyle media, and will work alongside the UKI marketing and commercial teams to develop campaigns that support business priorities.
Reporting to the Director of Consumer Comms (based in London) they will:
- Devise and deliver high-impact creative PR campaigns and stunts for Deliveroo in UK and Ireland that create talkability and puts Deliveroo front-of-mind for consumers
- Develop specific media strategies for activations to maximise impact and coverage across multiple channels
- Work closely with the local marketing, commercial and ops teams to ensure our consumer PR is supporting business objectives
- Lead communications on new product announcements in a way that makes them truly exciting to media and customers
- Draft responses and statements for media enquiries
- Work with senior figures in Deliveroo’s leadership team to prepare them for media appearances
- Manage PR agencies in both markets, and be accountable for their performance
- Work closely with the Corporate and Legal teams to handle reputational management issues
- 5+ years experience in a communications role
- Outstanding organisational ability
- Experience in fast-paced environments
- A self-starter that’s comfortable with constant change
- Management experience
You'd be a great fit if you have
- Experience of working at a start-up or high-growth business
- Experience of managing agencies from an in-house position
- Experience working for a consumer-facing brand
When you first think about Deliveroo, you probably think of getting great food to your house in less than half an hour. Awesome right? But behind the scenes is the real story. This story is one of high growth, huge challenges and an enormous opportunity ahead of us. It began with our founder Will, arriving in London in 2004 and finding it almost impossible to order great food, despite the wealth of incredible restaurants in the city. In 2013 Deliveroo was launched. Fast forward to 2020 and we operate in 12 markets with over 60,000 riders who deliver orders from 60,000 restaurants in over 500 cities worldwide.
We want to be the definitive food company - the app you go to any time you have a hunger pang. We are transforming the way people think about food. We are providing people with limitless access to different cuisines and restaurants, turning cooking from a chore to a choice, and giving people the freedom to eat what they want, when they want, where they want it.
We work with riders, restaurants and consumers. We operate one of the most complex three sided marketplaces in the world and we do this in real time. Millions of customers and thousands of restaurants and riders rely on us to match them within milliseconds. The algorithms behind that marketplace are the secret sauce that allows us to deliver our orders in around 30 minutes.
And we're just getting started.
The scale of the opportunity ahead of us is immense. The global food market is valued at £7.7 trillion but only 1% of it is currently online. Contrast that with the digital disruption of countless other industries - from banking and travel to retail and communications - it's clear that our journey in the food sector has only just begun.
We are already a multi-billion pound company that has grown rapidly. Deliveroo came top in the FT's' list of Europe's fastest growing 1000 companies in 2018, and we were the first company ever to win Deloitte's 'UK Top 50' two years in a row. Yet most of the extraordinary value this company will generate lies ahead of us.
Life at Deliveroo
We are a growing team, with very large impact, seeking to answer some of the most interesting questions out there. We move fast, we’re always looking for new ideas and we’re very transparent about the decisions we make and why we make them.
There are so many questions we need to answer and plenty more we haven’t even encountered. How do data and technology help restaurants to grow as consumer habits change? How can we predict what someone wants to order for dinner long before the idea has even crossed their mind? At Deliveroo these are just some of the tough problems we are solving - and there is no challenge that cannot be yours. No solution is owned by a particular team, which means the scope for growth and personal impact is enormous.
Benefits and Diversity
At Deliveroo we know that people are the heart of the business and we prioritise their welfare. We offer a wide range of competitive benefits in areas including health, family, finance, community, convenience, growth, time away and relocation.
In 2018 we announced our decision to give every employee equity in the company. We did this because we wanted all of our employees, regardless of location, level or role to be owners and because we believe that this is the right thing to do. We believe this helps build a culture where everyone is committed and able to share in the company’s success.
We believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander. All you need is a passion for (most) food and a desire to be part of one of the fastest growing start-up’s around.