Why PlayStation?

PlayStation isn’t just the Best Place to Play — it’s also the Best Place to Work. Today, we’re recognized as a global leader in entertainment producing The PlayStation family of products and services including PlayStation®5, PlayStation®4, PlayStation®VR, PlayStation®Plus, acclaimed PlayStation software titles from PlayStation Studios, and more.

PlayStation also strives to create an inclusive environment that empowers employees and embraces diversity. We welcome and encourage everyone who has a passion and curiosity for innovation, technology, and play to explore our open positions and join our growing global team.

The PlayStation brand falls under Sony Interactive Entertainment, a wholly-owned subsidiary of Sony Corporation.

The Senior Manager, Testing & Analytics, plays a critical role in the PlayStation Direct Business.

This individual will support the broader PlayStation Direct team by developing best-in-class digital and web analytics capabilities, building an A/B testing program to optimize digital conversion, revenue, and margin, and helping launch and optimize site personalization.

What you'll be doing:

A/B Testing Program

Manage the experimentation program and testing team. Evangelize experimentation in the organization.

Find opportunities for improvement and/or testing and develop informed business recommendations to share with the team. Prioritize and lead an optimization roadmap based on business goals, level of effort, and expected revenue & traffic outcomes

Oversee test execution and measurement and communication of test results. Summarize and quantify test results, project business impact, and effectively present results with recommendations for go-forward strategies.

Set standards and processes for testing. Develop and standardize test reporting and analysis approach and templates. Establish experimentation program success metrics and monitor the program's performance over time. Manage the relationship with chosen testing solution (internal or external), including quarterly business reviews.

Web and Digital Analytics

Build a world-class web and digital analytics team to support ongoing business optimization and enable growth initiatives. In this role, you will lead a team of web and business insight analysts that works daily with Commercial and Digital Merchandising teams to understand all aspects of daily business operations and to help identify and deliver growth opportunities ranging from new assortment, pricing, and promotions, customer journey optimization, new website features, and capabilities. Your team will partner with the business leads across the organization to build accurate business cases for business initiatives and will track and evaluate progress and attainment.


Partner with Digital Merchandising and Product Management, as well as PlayStation Store on our Personalization strategy to ensure alignment of personalization and testing capabilities. Provide ongoing analyst support to the personalization program, engaging data science as needed for machine learning inputs and advanced data analytics.

What we are looking for:

  • Bachelor’s degree in Business, (marketing, economics or finance), engineering or mathematics, MBA a plus
  • 7+ years of experience in optimization & A/B testing
  • 3+ years of people management
  • Extensive experience with A/B Testing tools such as Adobe Target (Test & Target), Optimizely, Site Spect, as well as with Adobe Analytics
  • Expertise in tools and languages supporting data extraction, analysis, reporting, and visualization: Excel, PowerPoint, Google Collaborative Apps (Docs, Sheets, Slides), Tableau, SQL, R, Python
  • Exceptional analytical and quantitative skills; ability to use data and analysis to support hypothesis testing, provide recommendations, and drive actions
  • Proven understanding of statistics and analytical frameworks required to interpret test results accurately
  • Ability to understand business objectives and support business case development, inclusive of financial implications, incrementally, and profitability
  • Strong verbal and written communicator across all levels of the organization; able to effectively tell stories with data and present test findings and recommended actions to a non-technical audience
  • Dedication to quality & attention to detail
  • Strong problem solving and project management skills with the ability to multi-task and prioritize
  • Able to collaborate effectively in fast-paced and highly cross-functional or matrixed environments
  • Exposure to website development/design processes and HTML/CSS and JS is a plus

Equal Opportunity Statement:

Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy or maternity, trade union membership or membership in any other legally protected category.

We strive to create an inclusive environment, empower employees and embrace diversity. We encourage everyone to respond.

PlayStation is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.

Apply for this Job

* Required

(File types: pdf, doc, docx, txt, rtf)
(File types: pdf, doc, docx, txt, rtf)

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in PlayStation Global’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.