Marketing Automation Specialist 

PagerDuty is looking for a Marketing Automation Specialist to support the day-to-day, hands-on execution of marketing automation programs in alignment with company and marketing objectives. You will be responsible for the setup, maintenance, and reporting of email, webinar, live event and integrated marketing programs in Marketo. Reporting to the Senior Manager, Marketing Operations, and working in close collaboration with members of the Marketing team, you will leverage your understanding of marketing automation best practices and apply them to the execution of best-in-class programs. 

This role is remote in Portugal, with the ability to travel to our Lisbon office occasionally.

How you impact our vision:

  • Create, develop, and monitor critical Marketo programs, such as engagement programs, trigger and batch email campaigns, tracking campaigns, web forms, webinar and event programs. 
  • Manage list uploads, program segmentations and implement best practices in database and contact management to increase data integrity and market reach across geographies.
  • Implement marketing automation best practices and ensure proper end-to-end testing of programs prior to launch.
  • Support the optimization and QA of established automated marketing program templates and workflows.
  • Embrace a test and learn mindset; dig for actionable insight within data by applying response analysis, A/B testing and best practices to optimize all aspects of programs.
  • Proactively monitor Marketo program performance and deliver insights and optimization recommendations to program stakeholders.
  • Ensure all program assets and data management programs adhere to General Data Protection Regulation (GDPR) and local email laws.

Knowledge, skills and experience

  • 4+ years of experience in B2B marketing environment
  • 2+ years of proven track record of building and executing marketing automation programs (Hubspot, Pardot, Marketo). Marketo Certified Expert a plus! 
  • 1+ years of experience of Salesforce.com experience, including building campaigns and monitoring Marketo integration processes
  • Demonstrated strength in collaborating with cross-functional peers and leaders
  • Strong grasp of marketing automation implementation best practices
  • Experience working with Agile project management tools (Jira, Asana)
  • Excellent written and verbal skills, time management, organizational and problem solving skills
  • BA/BS degree in Business, Marketing, Communications or similar program, or equivalent work experience

PagerDuty is a global company focused on inclusion and employee well-being by building a culture that isn’t location specific and gives equal opportunity to everyone—regardless of where you are working. 

As a Dutonian, you can expect competitive pay and benefits; structured learning, development, and advancement; immersion in our award-winning company culture; and exceptional colleagues. PagerDuty currently has offices in Atlanta, Lisbon, London, San Francisco, Sydney, Tokyo, and Toronto, with remote opportunities in those countries and Chile. We offer a hybrid, flexible workplace, while also providing ample opportunities for connection in-person and virtually with your fellow Dutonians.

Not sure if you qualify?

Apply anyway! We extend opportunities to a broad array of candidates, including those with diverse workplace experiences and backgrounds. Whether you're new to the corporate world, returning to work after a gap in employment, or simply looking to transition or take the next step in your career path, we are excited to connect with you.

PagerDuty Offers

One way we ensure our employees are inspired to do their best is through a comprehensive total rewards approach that supports them and their loved ones. As a global organization, our programs are competitive with industry standards and aligned with local laws and regulations. 

Your package may include:

  • Competitive salary and company equity
  • Comprehensive benefits package from day one
  • Flexible work arrangements
  • ESPP (Employee Stock Purchase Program)
  • Retirement or pension plan
  • Paid parental leave - up to 22 weeks for pregnant parent, up to 12 weeks for non-pregnant parent (some countries have longer leave standards and we comply with local laws)
  • Generous paid vacation time
  • Paid holidays and sick leave
  • Paid volunteer time off - 20 hours per year
  • Bi-annual company-wide hack weeks
  • Mental wellness programs
  • Dutonian Wellness Days & Midyear Wellness Week - scheduled company-wide paid days off in addition to PTO and scheduled holidays
  • HibernationDuty - a week each year when everyone at PagerDuty, with the exception of a small, coverage crew, is asked to take a much needed break to truly disconnect and recharge

About PagerDuty

PagerDuty, Inc. (NYSE:PD) is a leader in digital operations management. In an always-on world, organizations of all sizes trust PagerDuty to help them deliver a better digital experience to their customers, every time. Teams use PagerDuty to identify issues and opportunities in real time and bring together the right people to fix problems faster and prevent them in the future. Notable customers include Cisco, Genentech, Electronic Arts, Cox Automotive, Shopify, Zoom, DoorDash and more. 

Led by CEO Jennifer Tejada, 50% of our board of directors is comprised of women, 45% of our managers are from underrepresented groups, and we are a proud member of the Pledge 1% Movement, committed to donating 1% Equity, 1% Employee time, and 1% Product to accelerate change in our communities. 

PagerDuty is Great Place to Work-certified™, a Fortune Best Place to Work for Women, and a top rated product on TrustRadius and G2. 

Go behind-the-scenes @pagerdutylife on Instagram.

Additional Information
PagerDuty is committed to creating a diverse environment and is an Equal Employment Opportunity (EEO) employer. PagerDuty provides equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.
PagerDuty is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. Should you require accommodation, please email accommodation@pagerduty.com and we will work with you to meet your accessibility needs.
PagerDuty uses the E-Verify employment verification program

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