Manager, Partnership Marketing

The Summer Olympic and Paralympic Games will be hosted in Los Angeles, California in 2028, returning to the United States for the first time in over 30 years. 2028 will be the first time LA hosts the Paralympic Games, creating an opportunity to expand awareness, understanding and inclusion of people with disabilities.

LA28, the organizers for the 2028 Olympic and Paralympic Games in Los Angeles, is on a mission to create an unparalleled Games experience for athletes, fans, partners, our community and our people. Our vision is to collectively create what’s next through sport, community and the power of our differences.

The 2028 Olympics and Paralympics will represent LA and leverage the strength of our community’s diversity and creativity as we collectively work to design a Games that we all want to be a part of. We do this by focusing on people and by inviting everyone into the story of the LA28 Games.

The LA28 organizing committee is an independent, non-profit organization that is privately funded and governed by a board of directors. 

Our Vision is to collectively create what’s next by harnessing sport, community and the power of our differences. Our Mission is to create an unparalleled Paralympic and Olympic Games for athletes, fans, partners, our community and our people.

Values and Behaviors:

• Optimism – Embody a positive, enthusiastic, and solution-oriented attitude in everything we do; challenge the status quo, inspire and support one another to achieve our best; have our eyes on the future and believe we can make a meaningful impact
• Integrity – We communicate openly and honestly, listen, and respectfully value multiple perspectives; we do what we say and are accountable for everything we do; we do the right thing, always. Even when it isn’t easy
• Excellence – We hold ourselves to the highest standard and expectations; we live our values and truths and persevere through challenges; we are continuous learners and adapt and pivot with speed to meet changing needs
• Inclusion – We seek to represent, include, empower and level the playing field; our work reflects the communities we serve and the world in which we live; we leverage our platforms to bring awareness to issues relevant to who we are
• Co-Creation – We are authors of a shared story. Everyone contributes their unique voice to our shared mission; we share pride in our accomplishments and ownership of our shortcomings
• Boldness – We embrace creativity, courage and outside-the-box thinking; we are unafraid to take risks, explore unconventional solutions, and learn from the process; we are innovators, disruptors, and challengers of the status quo

United States Olympic and Paralympic Properties (USOPP) is a commercial joint venture between the Los Angeles Organizing Committee for the Olympic and Paralympic Games 2028 (LA 2028) and the U.S. Olympic & Paralympic Committee (USOPC). The USOPP is the sole entity charged with marketing and selling combined commercial assets, including; rights to the 2022, 2024, 2026 and 2028 U.S Olympic and Paralympic Teams and the 2028 Olympic and Paralympic Games in Los Angeles.

Manager, Partnership Marketing

The Manager, Partnership Marketing  will manage day-to-day engagement with our Commercial Partners (Sponsors) across the U.S. Olympic and Paralympic Movements. Additionally, they will be responsible for working closely with the Partnership Marketing team to help design and drive marketing strategies and initiatives that further the business goals of our Partner Family. The ideal candidate will have prior experience with a wide range of marketing functions, including communications, advertising, branding, digital marketing, experiential and social media. The incumbent must be organized and adept at multitasking; able to handle many diverse projects at once and meet tight deadlines.

The accelerated onboarding and integration of the Manager will be critical as the Partnership Marketing team prepares for the upcoming Olympic and Paralympic Games Paris 2024, ensuring the smooth execution and delivery of all Partner activations and programs this summer. Working in our Los Angeles office, they’ll collaborate with our sales, communications, athlete, social impact, creative strategy and design teams, among other departments, to help drive the overall success of Team USA and the LA28 Games. The Manager, Partnership Marketing will report to the Director, Partnership Marketing.

Key Responsibilities:

• Manage day-to-day relationship and needs of multiple commercial partner teams including clients, agencies, and marketing units 
• Drive all contractual deliverables and activation for clients/brands, coordinating with PM leadership and internal cross-functional departments to properly plan and deliver as needed to customize and enhance marketing opportunities for clients/brands
• Help ensure all commercial partnership efforts serve to achieve and optimize immediate and long-term business goals, and support all improvements for processes and tracking to KPIs
• Design and deliver project management plans, under the direction of Partnership Marketing Leadership
• Manage ongoing client engagement through meetings, conference calls, and written correspondence
• Support delivery and execution of Partner Games-time contractual obligations and additional needs 
• Maintain a directory and inventory of PM materials (both hard and soft), ensuring all resources are current and accurate, and coordinate the creation of new materials as needed
• Manage and facilitate partners’ product integration supply rights, obligations, and opportunities between Partner, LA28, and the USOPC
• Actively engage with Sponsors to support and strengthen our DEIB Strategic Plan, thereby contributing to the enduring legacy of LA28
• Partner with the functional area experts within the organizing committee (e.g. Games Operations, Impact, Finance, IT, HR, etc.) to get a deep understanding of budgets and operational needs
• Manage partner creative and approvals via the IOC’s Track system
• Work with additional PM staff to lead projects as well as create presentations, tracking documents and other work product as needed
• Oversee growth and development of a Partnership Marketing Associate
• Liaise with key peers/functional units at IOC, IPC, USOPC, and NGBs 

Requirements:

• 5+ years of direct experience in sports business or related marketing environment   
• Hands on experience developing and leading relationships with strategic partners 
• Strong operational and program execution skills required 
• Strong cross-functional skills, and a capacity for creativity/innovation 
• Demonstrated commitment to diversity, equity, inclusion, and belonging (DEIB) 
• Excellent presentation preparation skills and ability to work successfully with varied audiences (colleagues, business partners, collaborators, customers, and senior members of the organization)
• Commitment to understanding industry trends 
• Knowledge and first-hand experience within the sports marketing industry. Experience in the Olympic or Paralympic Movements is a plus. 
• Self-directed/self-starter individual with excellent organizational skills and the ability to handle multiple projects in a fast-paced environment, while maintaining a long-term, strategic lens 
• Ability to work effectively under pressure and to tight deadlines 
• Clear communicator with attention to detail   
• Excellent interpersonal skills including the ability to work collaboratively with individuals at all levels in the organization 
• Possess personal drive to start a project and see it through to completion 
• A team player who proactively communicates with other business partners and stakeholders within other organizations to drive results 
• Fun! We encourage our team to take their work very seriously, but themselves not so much! 

Education:

• Bachelor’s degree in sports marketing, marketing, advertising, communications or related field of study, or equivalent work experience 

Submission Requirements

• Resume
• Cover Letter (optional) 

The annual base salary range for this position is $85,000.00 - $105.000.00 The pay scale provided is the range that LA28 reasonably expects to pay as starting base compensation for this role. All LA28 compensation remains subject to final determination based on individual candidate qualifications, experience, or other reasonable criteria consistent with LA28’s operational business needs and applicable law.

LA28 does not provide relocation assistance.

LA28 is committed to operating fair and unbiased recruitment procedures allowing all applicants an equal opportunity for employment, free from discrimination on the basis of religion, race, sex, age, sexual orientation, disability, color, ethnic or national origin, or any other classification as may be protected by applicable law. We strive to build a team that is diverse, inclusive and encourages qualified candidates of all backgrounds, perspectives, and identities to apply. We will consider all qualified candidates with criminal histories in a manner consistent with local law. We assess applications based on relevant skills, education, and experience a candidate can add to our team.