Do you want to change the world? At Cabify, that’s what we’re doing. We aim to make cities better places to live by improving mobility for the people living in them, connecting riders to drivers at the touch of a button. Maybe one day cities will be places where nobody needs a private car. But we’ve still got a long way to go...fancy joining us?
 
Founded in 2011, we have become the first Spanish tech ‘unicorn’. Our HQ is in Madrid but you can currently find us in 38 cities across Spain, Portugal and Latin America. Every month, new members join our world-class team of passionate, smart and talented individuals with a hunger to challenge the status quo.
 
But no matter how quickly we grow or how big we become, we’re determined to keep our ‘start-up’ spirit. We are a confident, professional, charismatic and focused team, young at heart and proud to do things the right way.We like to think of ourselves as an ethical and innovative tech company that has created a business where everyone is treated fairly and respectfully, from our engineers to the drivers that use our platform. Moreover, we always comply fully with government regulations and respect local laws, and as a socially responsible company where innovation comes first, we’re always looking to promote a diverse and inclusive workplace through our talent acquisition policy.
 
It’s been quite a ride so far, but in reality, our journey has only just begun. If we’re going to turn our vision into a reality, we’re going to need plenty more bright, ambitious people to join us!
 
 
About the position:
 
At Cabify we’re looking for a Head of Digital Growth to create and drive the company's growth plan for acquiring and retain the key 3 audiences (rider, driver, corporate clientes) through digital channels ( display, search, social, and more)
How will you help us achieve our mission?
  • Set strategy and priorities for all teams working on user acquisition with specific goals and metrics
  • Paid acquisition: own paid acquisition goals, strategy and execution across all channels (display, search, social, and more), manage the internal team and external agencies we work with.
  • Track and analyze results to identify optimization opportunities to increase conversion and new users to boost the performance of the digital channels across 11 different geographies
  • Collaborate with the data science, engineering and product teams to improve performance at every step of the funnel
  • Optimize marketing spend across key channels, test new channels, and iterate quickly across all channels (online and offline), audiences and markets.
  • Research and test new user acquisition channels to diversify sources of traffic
  • Manage and optimize the design, content, layout, customer segmentation and messaging strategies of all online acquisition communications.
  • Coordinate with internal/external teams to develop campaigns, briefs, effective designs and landing experiences.
 
 
What we’re looking for:
  • 6+ years in a user acquisition role for mobile games or apps in growing companies
  • Advanced Excel skills, familiar with analytics tools like Google Analytics and Tableau. Experience working with SQL or other database a plus
  • A strong understanding + hands-on experience of acquisition marketing operations, platforms, and technology, including A/B testing, ad serving tools, and attribution systems
  • Fluent in English as well as either Spanish and Portuguese (we will interview you in both languages).
  • 3+ years experience managing a team of direct reports
  • Ability to conduct research and competitive analysis (market size, benchmarks, trends, opportunities, customer needs and expectations, etc)
  • Understand that both volume and cost are critical when driving growth and consistently exceed expectations in both directions
  • Thrive in a fast-paced environment with significant autonomy and independence
 
 
About the team you’ll work with:

You’ll join a fantastic team of bright, experienced professionals who spread the word about Cabify with energy, positivity and passion. Our team is embedded within growth team and works closely with product, data science, services and local markets to boost riders & drivers acquisition through digital channels

 

The good stuff:

 
We’re a company full of happy, motivated people and we never want that to change. Here are some more reasons why it rocks to be part of our family.
  • Flexible work environment & hours
  • Regular fun team events
  • Cabify staff discount
  • Personal development programmes
  • Flexible remuneration: subsidized restaurant tickets, transport tickets, healthcare and childcare
  • A pet room so you don’t have to leave your furry friend at home
  • All the gear you need - just bring yourself.
  • And last but not least...free coffee!

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