Vimeo is looking for a passionate Product Marketing Manager to help drive our fast growing Template Studio efforts. This individual will be responsible for building and executing the template strategy of Vimeo’s video creation tool, Vimeo Create, and work closely with key partners from our Product, Creative and Marketing teams. This role is ideal for a self-starter who is highly organized with a creative eye and passionate about video best practices, social media and small businesses. If you’re excited about helping businesses make an impact through video, then Vimeo is the place for you.

Responsibilities:

  • Identifying opportunities for new template development, crafting the strategic positioning and messaging of those
  • Conducting ongoing research to stay on top of the latest trends within the video creation market
  • Creating content briefs for the Creative Studio, including goal, message and detailing out creative specs
  • Delivering detailed reporting and metrics on activity results & template performance
  • Managing templates sprint progress, from brief to upload, and adapting work as required
  • Working closely with our SEO team in order to drive & optimize templates discoverability strategy (tags, title & keywords)
  • Collaborating with the product team to manage requirements, development, and maintenance of technical tools
  • Owning operational aspects of the templates process, including ensuring projects meet deadlines, reporting & capacity planning
  • Work closely with our Product team on feature improvement initiatives
  • Optimising and improving processes and the overall approach where necessary

Requirements:

  • 3+ years of product marketing experience
  • Strong knowledge of performance advertising best practices and social media, and a passion for small businesses
  • Proven self-starter with a bias for action, who can both execute and strategize, and who is comfortable with ambiguity
  • Highly organized individual with a remarkable attention to detail, with proven experience in managing cross-functional projects and coordinating efforts across multiple teams
  • A knack for market research - you know the market and competition better than anyone
  • Adept at prioritization, even in the face of multiple conflicting projects
  • Excellent written and verbal communication skills
  • Experience working with creative teams or agencies
  • Accustomed to driving results in a collaborative, fast-paced environment
  • Experience with video technology is a plus

About us:

Vimeo is the world’s leading all-in-one video software solution. Our platform enables any professional, team, and organization to unlock the power of video to create, collaborate and communicate. We proudly serve our growing community of over 200 million users — from creatives to entrepreneurs to the world’s largest companies.

Vimeo is headquartered in New York City with offices around the world. At Vimeo, we believe our impact is greatest when our workforce of passionate, dedicated people, represents our diverse and global community. We’re proud to be an equal opportunity employer where diversity, equity and inclusion is championed in how we build our products, develop our leaders, and strengthen our culture.

Learn more at www.vimeo.com 

Learn more at www.vimeo.com/jobs

 

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Vimeo Diversity, Equity & Inclusion: Voluntary Demographics

We work hard to enable creators of all kinds to succeed, and to that end, we prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and creativity. We’re committed to building a company and a community where people thrive by being themselves and are inspired to do their best work every day.

Below is a set of voluntary demographic questions that are part of our inclusion efforts. If you choose to fill them out, the responses will be used (in aggregate only with no ability to see on a per candidate basis) to help us identify areas for improvement in our process. Your responses, or your choice to not respond, will not be associated with your specific application and cannot in any way be used in the hiring decision.

 

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