A bit about us
Established in 1993, WeatherBug is a popular weather site and mobile app providing hyperlocal, live weather data and proactive alerting to consumer users. With over 15 million unique users per month, across all platforms, WeatherBug’s vision is to provide environmental intelligence for all aspects of people’s lives. The WeatherBug app is a top-rated weather app in the app stores. In 2019, WeatherBug was named the best weather app by MediaPost’s Appy Awards. WeatherBug is owned and operated by GroundTruth, the leading global location technology platform. Learn more: www.weatherbug.com

We believe that innovative technology starts with the best talent and have been ranked one of Ad Age’s Best Places to Work for three years in a row (2021, 2022 & 2023). Learn more about the perks of joining our team here.

Director of Programmatic - WeatherBug

Sales | Remote (US)

A bit about you

We’re looking for proven leader that can grow our Programmatic business and continue our path of innovation in the field.  This is a key role in our company. You will be responsible for developing our roadmap and driving our strategy. We are looking for a candidate who can collaborate across teams internally and with third party partners, understand new ideas and challenges quickly, communicate new concepts effectively, and be strategic in your decisions.

You will:

  • Need to understand complex systems of header bidding, including unified auctions
  • Must have strong data skills to analyze the performance of our tech stack, headers, and partners.
  • Be able to propose a detailed roadmap for the upcoming year including strategies for addressability, first party data, ad tech stack, partners, etc.
  • Be able to articulate industry wide issues and initiate a strategy for WeatherBug
  • Need to be able to problem solve a wide variety of issues
  • Initiate partnerships with demand partners, SSP’s DSP’s, headers, and many tech providers, build those relationships, and continually evaluate partnerships
  • Work in conjunction with direct team, adops, customer service, engineering, and teams across WeatherBug and GroundTruth
  • Train and develop skills across the sales organization in selling Programmatically
  • Represent the organization in public forums as a key leader for Programmatic, as appropriate submitting teamwork for industry wide awards and recognition

You have

  • 10+ years of experience in media, preferable mobile in-app, and 5+ years of programmatic management experience.
  • A motived self-starter who is comfortable working in a home office and can prioritize their time.
  • Knowledge and experience of media and publishing landscape is required
  • Excellent presentation and communication skills, in person zoom, and over the phone.
  • Strong organizational and planning skills, an attention to detail, and an appreciation of deadlines and goals.

We operate in a fast paced, dynamic environment where everyone on the team is committed to the success and growth of WeatherBug. Our culture is highly entrepreneurial, and our success comes from our employees who voice their opinions and ideas to facilitate growth to our bottom line. We reward hard work, support career development, offer comprehensive benefits, and foster a fun and friendly work environment.

The salary range for this position will be USD $125,000 – $150,000.  The base pay offered may vary depending on geographic region, internal equity, job-related knowledge, skills, and experience among other factors.  Our compensation package also includes a comprehensive benefits platform offering and a commission plan.

What we offer
 
At WeatherBug, we want our employees to be comfortable with their benefits so they can focus on doing the work they love.
  • Unlimited Paid Time Off
  • In Office Daily Catered Lunch
  • Fully stocked snacks/beverages
  • 401(k) employer match
  • Health coverage including medical, dental, vision and option for HSA or FSA
  • Generous parental leave
  • Company-wide DEIB Committee
  • Inclusion Academy Seminars
  • Wellness/Gym Reimbursement
  • Pet Expense Reimbursement
  • Company-wide Volunteer Day
  • Education reimbursement program
  • Cell phone reimbursement
  • Equity Analysis to ensure fair pay

We are an equal opportunity employer and value diversity, inclusion and equity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Applicants with disabilities may be entitled to reasonable accommodations under applicable federal, state and/or local laws. If you need reasonable accommodations in the application process, please reach out to us at careers-gt@groundtruth.com.

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