ABOUT ROCKET MONEY 🔮

Rocket Money’s mission is to empower people to live their best financial lives. Rocket Money offers members a unique understanding of their finances and a suite of valuable services that save them time and money – ultimately giving them a leg up on their financial journey.

We’re looking for a Senior Data Analyst with expertise in monetization and/or user onboarding analytics to join our growing team. As a member of the Rocket Money Data team, you’ll collaborate closely with product and engineering teams to foster a culture of data-driven decision-making across the organizations. As a senior individual contributor, you’ll proactively work with the product teams to recommend how we analyze the performance of the onboarding and monetization funnel and drive strategies for growth.

You’ll partner with colleagues across, Product, Engineering, Research, CRM, and Data, to build a mature set of reporting and analytics. This requires being forward-looking and thinking through the team and company’s initiatives to better understand user journey behavior, while building tooling and frameworks that not only measure performance, but also ladder up to key company KPIs.

ABOUT THE ROLE 🤹

In this role, you will:

  • Independently lead the analysis for our Platform product group; focusing on user onboarding and monetization performance metrics such as onboarding completion rates, ASP, and payments.
  • Leverage your expertise in user onboarding and/or monetization to identify trends, patterns, and anomalies in our data, and ultimately help provide actionable insights to inform and recommend strategies to optimize product offerings and customer experiences.
  • Be the expert on new user journey and monetization data, understanding the nitty gritty details of the program, and partnering with Analytics Engineering to ensure accurate and timely availability of data for analysis.
  • Form strong relationships between Data Analytics and the Product teams by proactively identifying and driving analytics projects that help inform the strategic direction and becoming an integral part of the product planning process.
  • Float from thinking about big strategic data questions to getting your hands dirty building out the processes, systems, and ultimately analyses to answer those questions. Be the person responsible for ongoing maintenance of what you have built.
  • Translate complex analytical findings into clear and concise reports, dashboards, and presentations for stakeholders at all levels of the organization.
  • Continue to improve our culture of experimentation. You’ll be the go-to person for the product platform team to guide the design of experiments and jump in to analyze particularly complex or important experiments yourself. Within the data team, you’ll help us think of new ways to improve our experimentation systems and processes across the company.

ABOUT YOU 🦄

  • 5+ years of experience in the analytics space, taking on progressively more complex work and senior roles.
  • Experience in SAAS companies and particularly around user onboarding, user journey flows, and/or monetization analytics.
  • Have a good understanding of experimental design and statistics and can leverage that for analysis and assessment of A/B tests.
  • Intuitively understand how to measure a monetization and users journeys and how various KPIs are interrelated.
  • Have a strong SQL background. You are comfortable spinning up a quick analysis or proof of concept data model.
  • Expertise in data visualization tools (e.g., Looker, Tableau, Power BI).
  • Excellent communication skills, with the ability to explain complex analytical findings to non-technical stakeholders and comfortable speaking with senior/executive level leadership.

Bonus points if:

  • Experience with our stack (BigQuery/GCP, Fivetran, Looker, Amplitude)
  • Proficient in using python and R for statistical analysis

WE OFFER 💫

  • Health, Dental & Vision Plans
  • Competitive Pay
  • Matching 401k
  • Unlimited PTO
  • Lunch daily
  • Snacks, Kombucha & Coffee on tap
  • Commuter benefits

Additional information: Salary range of $125,000 - $150,000 + bonus + benefits. Base pay offered may vary depending on job-related knowledge, skills, and experience.

Rocket Money, Inc. is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Apply for this Job

* Required
resume chosen  
(File types: pdf, doc, docx, txt, rtf)
cover_letter chosen  
(File types: pdf, doc, docx, txt, rtf)


Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Rocket Money’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.


Our system has flagged this application as potentially being associated with bot traffic. Please turn off any VPNs, clear your browser cache and cookies, or try submitting your application in a different browser. If this issue persists, please reach out to our support team via our help center.
Please complete the reCAPTCHA above.