Company

Rebag (rebag.com), the ultimate destination for buying and selling the most coveted designer handbags, is digitally native brand reimagining the role of luxury in the secondary market. Rebag has opened a world of endless access to luxury, with a unique business model that puts the seller first, offers upfront payment, and makes the resale experience smooth and clutter-free.

Since its inception, Rebag has catered to a rapidly growing segment of consumers who are exploring ownership of luxury goods in a sustainable and affordable way. The company operates online and in stores, with locations in Los Angeles and New York. Founded in 2014 by a team out of Harvard Business School, Rebag is backed by prestigious venture capital investors including General Catalyst, Novator, Crosslink and FJLabs, and has raised $53m funding to date. Rebag is headquartered in New York City and employs a team of 110.

Role

Rebag is hiring an Acquisition Associate with a successful track record of managing paid search and display marketing campaigns to drive customer acquisition and outstanding revenue growth.

  • Build, optimize, analyze and grow paid search and display channels
  • Actively manage and support campaigns to drive performance while maintaining brand standards
  • Manage weekly and monthly reporting, as well as ongoing analysis¬†
  • Work closely with Acquisition Marketing Manager to develop cross channel plans and strategies
  • Work closely and collaboratively with internal creative, brand and retention teams to develop and execute integrated creative ideas, plans and strategies
  • Leverage customer data and insights, campaign results, creative tests, etc. to optimize ROAS and revenue driven by search
  • Monitor campaign KPIs regularly to understand effectiveness of strategies and identify opportunities for improvement
  • Keep us current on digital marketing best practices regarding audience management, data capture, campaign analysis, new campaign and ad types, and advertising policies
  • Build relationships with key marketing partners (e.g. Google, Youtube)

Candidates

  • 1-3 years of direct experience executing and managing paid search and display ads in-house and/or at a digital agency (experience with SEO and/or Video a plus)
  • Ability to analyze large amounts of data into actionable insights in a timely fashion as well as communicating results in an organized and concise way
  • Obsessed over the impact of your campaigns
  • Must have experience in reporting and customer analytics platforms (e.g. Google Ads, Facebook Analytics, Google Analytics)
  • Experience in mobile attribution and analytics platforms (e.g. AppsFlyer, Adjust, Firebase)
  • Startup minded, positive, hands-on attitude and nimble
  • Ability to multi-task in a fast-paced entrepreneurial environment
  • Previous experience in ecommerce/marketplace or luxury sector is a plus

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