Because you belong at Twilio - Remote, or San Francisco or New York offices
The Who, What, Where and Why
You are a seasoned digital engagement thought leader with the skills, presence, and network to design and deliver transformational narratives and plans to achieve them with your senior peers at the very top of enterprise companies, backed up by a clear track record of successfully-delivered transformation projects. You thrive in environments where you’re challenged to create true give-to-get programs—creatively driving revenue impact while delivering real value to a customer. You have probably designed and built many types of high-touch executive engagements and content, including workshops, speaker series, advocacy groups, advisory boards, and thought leadership content that inspire CXOs to innovate. You are passionate about building strategic partnerships that are greater than the sum of their parts.
You are also a commensurate team player and natural alliance builder. This role touches almost every other marketing and sales program in some way, and as such, this leader should be comfortable operating in a matrixed environment with many stakeholders. You are performance- and metrics-driven, but believe deeply in storytelling and the power of winning hearts and minds. You are equal parts strategist, consultant, and program manager—you can define a point of view, paint a vision, determine the direction, and execute on programs and tactics with excellence.
This is a senior-level hands-on position focused on developing, curating, and generating provocative content and programs for executive audiences who are at different phases of their Customer Engagement journey. The ideal candidate will have a track record of leading brand-building executive programs, designing and moderating events, and crafting communication strategies. They will be comfortable advising executive leaders on their transformation journeys, facilitating conversations with credibility and insight, and tailoring interactions for the right audience at the right time.
In this role you will be responsible for building engagement programs that are targeted at CXOs from enterprise companies, with the goal to gain mindshare, build deeper relationships with these key influencers and decision makers, and accelerate strategic partnerships. You will be responsible for designing content and experiences that attract executive-level audiences, encouraging interactive peer-to-peer learning and networking, and elevating Twilio’s position as a transformation partner. Content will be geared toward storytelling through customer success and business outcomes of what’s possible with Twilio at every phase of the customer journey.
You will also work closely with other members of the Twilio Marketing Leadership Team, including Product Marketing, Solutions Marketing, Demand Generation, Corporate Communications, and Field Marketing to leverage content developed and scale the impact of the CXO program through more mature channels.
You’ll be responsible for:
- Development of strategies, tools, and programs to enable sales and key account engagement to attract executive-level audiences and encourage interactive peer-to-peer learning and networking
- Design, produce, and maintain an ongoing content program of executive thought leadership, research, and insights that inspire innovation and drive transformation
- Develop high-touch, personalized engagements in partnership with other Twilio marketing teams to create community, tell stories, and win the hearts and minds of executives
- Manage and grow global customer advocacy program
- Mentor and develop team members
- Plan and execute Strategic Advisory Board programs to funnel insights from key opinion leaders back into Twilio leadership
- Develop and maintain and executive sponsorship program to create deeper relationships within our top accounts, assisting the field in become trusted advisors to customers
- Establish and nurture cross-functional relationships with internal stakeholders and partners
- Work closely with Global Marketing and Sales stakeholders to implement integrated marketing initiatives and programs that create executive demand across Twilio portfolio
- Manage Enterprise Council workstream - a monthly meeting between marketing, enablement, and product leads to gain cross-functional alignment & visibility on enterprise initiatives, receive feedback, and take actions.
One of our most important values is to Be Inclusive. Historically, Twilio has done an industry-leading job including developers in everything that we do. As the business has changed, so has the need to include and serve a more diverse set of business voices and executives—to empower them to build radical, positive changes in their businesses through customer engagement—the same as we’ve enabled developers to do so.
Twilio empowers all businesses, high tech or otherwise, to put communicating with their customers at the center of their CX, in innovative ways that pay dividends in customer satisfaction, conversion rates, and engagement. Helping showcase how our customers leverage Twilio technology to a broader market will help us bring great communications to every business and every customer—and equip our sales and marketing teams with compelling stories to do that.
This position can be remote, located anywhere in the U.S. The Solutions Marketing team is currently 75% remote. This role will come with some travel expectations to attend training and help build rapport with co-located teams, attend key company events like sales kickoff and our annual SIGNAL conference, and go on-site with customers (approximately 25 percent).
You will also get to experience a company that believes in small teams for maximum impact; that strives to balance work and home life (we know this is a marathon, not a sprint); that builds an inclusive culture where we want all of our people to be comfortable and thrive. We seek out people who live by our values, who are challenged by problems, empower others to thrive, people who want to be owners, can draw the owl, and not be beholden to one playbook.
Twilio is truly unique. We are a company committed to your growth, your learning, your development, and your entire employee experience. We only win when our employees succeed, and we're dedicated to helping you develop your strengths. We invest weeks tackling hard problems and creating innovative ideas. We have a cultural foundation built on diversity, inclusion and innovation, and we want you and your ideas to thrive at Twilio. Come join us.
Twilio is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal opportunity regardless of race, color, ancestry, religion, gender, gender identity, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or Veteran status and operate in compliance with the San Francisco Fair Chance Ordinance.