The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for. 

The SEO team at The New York Times plays an essential role in reaching and growing our biggest audience channel; search. We build the editorial and technical SEO strategy work on The technical arm of the SEO team partners with engineers and project leads on the product side to ensure the latest technical SEO best practices are in place, the site’s technical health is sound, and other teams across the Times are following Google’s guidelines.

About the Role

We are growing and looking for an insightful Technical SEO Manager on Wirecutter to help improve more search success and solve complex SEO problems. Search is necessary to Wirecutter’s mission to save people the time and stress of figuring out what to buy. Every month millions of people start with Google to inform their buying decisions. You will report to the Senior Director of Technical SEO of The New York Times and work in collaboration with the Deputy Audience Direct, Search, on the editorial team of Wirecutter. This role is based in our New York office and follows a hybrid schedule. This is also a non-managerial role.

You will improve Wirecutter’s search visibility by enhancing the product’s technical capabilities and performance. You will analyze search performance, develop search strategies, and lead programs to grow search. Your work will not only guide product thinking and implementation but also continue to enhance The New York Times as the gold standard in SEO.


  • Partner with the SEO technical team to identify search projects for digital teams (engineering, design, product)
  • Project manage technical SEO projects aimed at improving our search visibility, working in close collaboration with engineers, product leads, and data analytics
  • Weigh impact against effort to help prioritize the most valuable work
  • Perform ongoing technical audits; identify enhancements, bugs, and fixes, and file them in JIRA
  • Ensure compliance with industry standards for Core Web Vitals, accessibility, and speed
  • Provide monthly reporting on our search performance, highlighting trends in Google Search, Google News, and Google Discover
  • Provide ongoing SEO technical training to audience and product teams
  • Monitor and benchmark competitors in the e-commerce reviews space, looking at different technical aspects of their sites for insights and inspiration
  • Keep a pulse on Google’s search ecosystem. Stay up-to-date on the latest Google changes, including algorithm updates, bugs, new requirements, and new features.

Basic Qualifications:

  • 4+ years of technical SEO experience
  • 3+ years of experience working for or with e-commerce brands
  • 2+ years of experience working with product and engineering teams

Preferred Qualifications:

  • Knowledge of the affiliate/product reviews landscape and ability to interpret and respond to changes
  • Experience managing multiple work streams
  • An understanding of current technical search best practices and the implementation details to achieve them
  • Experience using multiple industry-leading SEO tools (Google Search Console, Screaming Frog, Botify, Ahrefs, etc.)
  • Comprehension of, HTML, CSS, JavaScript, HTTP status codes, and web standards



The annual base pay range for this role is between:
$100,000$130,000 USD

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