Company Background

Sightline Media Group is the leading news organization covering military, defense, public sector, federal technology, C4ISR and cyber defense. Our independent, award-winning journalism offers coverage from around the globe, from Sightline headquarters in the Washington, DC area to bureaus and correspondents in the U.S. and around the world. Sightline Media offers our business clientele a wide range of platforms to reach the market. From digital and mobile solutions to events, thought leadership, publications, video and custom options, Sightline works with clients on opportunities that have credibility, integrity, engagement, and impact.

About the Position

The Account Manager (AM) will be a key member of our ad operations team, working closely with our clients, operations, sales, finance, and marketing departments. She/he can resolve internal and external campaign issues; and provide training and best practices to SMG’s clients. Ability to effectively project manage and monitor client initiatives; and successfully manage client relationships. The AM should have strong analytical and problem-solving skills, including high level of comfort with Excel and Powerpoint.

Responsibilities

  • Project manage campaign execution to ensure all campaign requirements are met; measure campaign progress and communicate effectively both internally and externally
  • Educate and guide new and existing clients on best practices, onboard new clients and proactively address areas where improvement is needed.
  • Act as escalation point for direct reports for all campaign set up needs, feasibility checks and general support
  • Build campaigns in Boostr
  • Generate and analyze detailed campaign reporting; provides detailed insights and analysis for client and suggests optimization strategies for increased performance
  • Lead all campaign-related communication, including kick-off calls, weekly status calls, troubleshooting discussions and in-person client presentations

Qualifications

  • 3-5 years of experience in online advertising space in an account management role; agency or publisher experience desired
  • Selling experience specifically in upselling of clients on products and services a plus
  • Experienced in compiling, documenting and communicating client requirements to internal stakeholders (in production, or creative services, or operations)
  • Must have experience managing and executing digital campaigns as main client point of contact; video experience desired
  • Thrives in a dynamic, fast-paced, high-growth work environment
  • Exceptional communication and presentation design skills
  • Excellent knowledge of industry trends, technologies, and pricing models
  • Strong Excel and PowerPoint skills

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