ABOUT US
OLIPOP was founded in 2017 by Ben Goodwin and David Lester. Ben and David have been working together for nearly a decade to find accessible solutions to bring the benefits of digestive health to as many consumers as possible. OLIPOP is a deliciously refreshing tonic that is crafted with prebiotics, botanicals, and natural plant fiber to support your microbiome and benefit digestive health. We're on a mission to provide an affordable, delicious alternative to soda that delivers leading-edge health benefits to mainstream consumers.
OUR TEAM
At Olipop our values lead the way we create our products, engage with each other, and interact with our community. While we’re invested in our product, we’re equally invested in personal development. We’re tightly knit, we’re genuine and we’re always pushing the envelope to do a better job than we did the day before. Our team is also fully remote, requiring us to be resourceful, creative and collaborative to support our fast-moving business.
To best serve our diverse community of customers, we also seek to recruit and include people with a diversity of abilities, backgrounds, and cultures.
WHAT YOU’LL NEED
Working at a start-up can be as much a personal journey as it is a professional one. To succeed at a company like Olipop, you must be comfortable with failing, learning, and adapting. You need to be curious, optimistic, and able to find a way when it seems impossible. You must be confident enough to express your ideas but humble and open to learning from your experiences and from others. If this is the approach you take to life, then we’d love to hear from you.
THE ROLE
We’re looking for a dedicated Community Manager to act as the liaison between our brand and our audience, showing up as the voice, tone, and moderator of OLIPOP and our community, across our various social media platforms.
This role will own building, managing, and nurturing the OLIPOP community and will focus on boosting brand trust and authenticity, creating and facilitating engaging and meaningful interactions, lead our overall social brand presence, foster customer loyalty, and instill a sense of community and belonging amongst followers on our active social platforms.
RESPONSIBILITIES
- Build, manage, foster, and grow our online community across various social platforms, including, but not limited to, Instagram, TikTok, Facebook, YouTube, LinkedIn, Threads, and Reddit, creating innovative ways to keep them engaged
- Help ideate, generate, and collect user-generated content (UGC) in partnership with the social and influencer teams for usable brand-facing content
- Establish an OLIPOP presence “in the social media wild” to build brand awareness and engagement, conducting outreach on various posts across diverse social platforms
- Establish and execute a strategic approach and recommendations behind community samping and seeding programs, leveraging budget to do so
- Keep a pulse on the competitor landscape, making strategic recommendations
- Head up any organic social brand collaborations and giveaways/contests, conducting general outreach, planning, and execution
- Create analytical weekly, monthly, quarterly, and EOY performance reports, leading recommendations for future actions, conversations, goals, and content
- Help support the Content Manager, assisting with the organic social content calendar, having a pulse on what’s going live, when, where, etc.
- Work in partnership with various cross-functional partners, including, but not limited to, PR, organic social, media, eComm, partnership, brand, consumer success, influencer, and external agencies as needed
- Other responsibilities as required
QUALIFICATIONS
- 3+ years of experience in marketing, specifically, within the organic social media + community management space
- A love for social media marketing and community engagement
- A passion for building community and fostering meaningful connections and conversations with consumers and/or potential customers
- Experience in collaborating with other brands and influencers
- Experience utilizing Social Media Management Platforms (Dash Hudson, Sprout preferred)
- Experience in reporting, data, performance metrics, and creative problem-solving, with the ultimate objective of driving business goals forward
- Proven success managing campaign engagement and strategic analysis of content performance with brand lovers across multiple social platforms
- Track record of evolving brands’ online community presence
- Ability to lead and present concepts and recommendations
- Must be a self-starter and highly motivated
- Must be in the know of social media trends
- Must be able to work in a fast-paced, startup environment and be a team player
REPORTS TO:
DIRECTOR, SOCIAL
COMPENSATION
$75-80k Base Salary + Bonus
We are proud to be an Equal Opportunity/Affirmative Action Employer. Olipop does not discriminate on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor. Applicants and employees are protected from discrimination under Federal law. For more information, please see EEO is the Law.
