WordPress VIP is the world’s leading enterprise content management platform. We help the world's largest companies (including Meta, Salesforce, and Disney) create innovative digital experiences with WordPress.
We’re looking for an experienced product marketing manager with a strong mix of technical acumen and business savvy. This is a strategic, high impact role, reporting directly to WordPress VIP’s Director of Product Marketing.
Responsibilities:
- Lead our effort to engage with the technical personas involved in a CMS purchase decision.
- Develop a detailed understanding of our technical buyers, their challenges, objections, and architectures, and help our sales and marketing teams navigate the buying journey.
- Own positioning across the competitive landscape, and drive understanding of our key competitive differentiators and messages that will separate us from the pack.
- Enable our sales, business development, and solutions engineering teams to more effectively win technical evaluations.
- Produce compelling content that communicates our unique capabilities. You will drive our message to technical buyers, and build content to win mindshare and drive awareness with this key audience.
- Launch new products and features to target prospects, channel partners, and the existing WordPress enterprise customer base.
- Be a strategic advisor across Product, Engineering, and Sales on roadmap priorities and product strategy.
Requirements:
- Have at minimum 3+ years of experience launching successful GTM for B2B products and services.
- At least 1 year of experience working in marketing to technical buyers, developer marketing, or related fields.
- Have a strong technical understanding of CMS systems, and experience working with WordPress, PHP, or related technologies. Strong plus if you’ve developed your own plugins or themes.
- Strong communication skills, capable of switching between business discussions and communication with technical staff.
- Have experience working closely with enterprise sales teams on messaging, content, and playbooks.
- Have worked in highly cross-functional teams, and have demonstrated accomplishments which showcase your ability to partner with different teams across the company.
- Have strong qualitative and quantitative analytical skills.
Salary range: $125,000-$180,000 USD. Please note that salary ranges are global, regardless of location, and we pay in local currency. Read more about our compensation philosophy and benefits.
This isn’t your typical work-from-home job—we are a fully-remote company with an open vacation policy. Read more about our compensation philosophy. To see a full list of benefits by country, consult our Benefits Page. And check out these links to learn more about How We Hire and What We Expect from Ourselves.
About Automattic
We are the people behind WordPress.com, WooCommerce, Tumblr, Simplenote, Jetpack, Longreads, Day One, PocketCasts, and more. We believe in making the web a better place.
We’re a distributed company with more than 1900 Automatticians in 96 countries speaking 120+ different languages. And, even more than growth and profitability (although we’re plenty profitable), above all, we’re driven by a mission: We democratize publishing and commerce so anyone with a story can tell it, and anyone with a product can sell it, regardless of income, gender, politics, language, or country.
We believe in Open Source, and the vast majority of our work is available under the GPL.
Diversity, Equity, & Inclusion at Automattic
We’re improving diversity in the tech industry. At Automattic, we want people to love their work and show respect and empathy to all. We welcome differences and strive to increase participation from traditionally underrepresented groups. Our DEI committee involves Automatticians across the company and drives grassroots change. For example, this group has helped facilitate private online spaces for affiliated Automatticians to gather and helps run a monthly DEI People Lab series for further learning. DEI is a priority at Automattic, though our dedication influences far more than just Automatticians: We make our products freely available and translate our products into and offer customer support in numerous languages. We require unconscious bias training for our hiring teams and ensure our products are accessible across different bandwidths and devices.
Automattic is a Most Loved Company and Disability Confident Committed. (Here’s what that might mean for you.) Learn more about our dedication to diversity, equity, and inclusion and our Employee Resource Groups.
