Disruptors for a sustainable future
At Anew, we are passionate about delivering meaningful, measurable climate impact in a decarbonizing economy. Inspired by our values of integrity, trust, creativity, and hope, and grounded by decades of experience and unsurpassed knowledge in environmental markets, we make it possible for organizations and communities to thrive while building a sustainable future.
We’re seeking high-energy, creative team players eager to apply their talents to the defining challenge of our time. If you’re committed to excellence and excited by the prospect of doing well by doing good, we look forward to hearing from you.
Job Summary: Working closely with the Environmental Products business unit, this role leads proactive communications strategy and media outreach to drive brand awareness, support sales activities, and increase understanding of the role carbon projects play in mitigating climate change.
To ensure seamless information sharing, this role is embedded within the commercial team and has a direct working relationship with the Environmental Products President, while directly reporting to the Chief Communications Officer.
Primary Responsibilities and Competencies:
- Develop and execute PR and Marketing strategies to help achieve business goals and raise brand awareness.
- Drive media strategy. Develop proactive press strategy and cultivate and sustain effective working relationships with journalists
- Write high-quality, engaging content across various formats (website, social, whitepapers, video scripts, infographics, webinars, thought leadership, collateral, press releases, talking points, FAQs, and blogs) that both explain and promote the Environmental Products business unit
- Maintain consistent brand voice and messaging across all platforms
- Respond to crises or challenging situations quickly and professionally
- Work closely with the commercial team to create marketing programs that support business growth, including podcasts, webinars, gated content, and digital campaigns
- Develop and implement a content distribution plan to ensure content reaches the right audience through various channels
Required Education, Experience and Certification:
- 8+ years of proven working experience in digital marketing in a corporate or agency environment
- Experience in forestry and/or forest-based carbon projects or adjacent industry required
- Former journalist or experience in PR agency is highly desirable
- Excellent writing skills
- Exemplary verbal communication skills and problem-solving capabilities
- Strong project management, multitasking, and decision-making skills
- Ability to develop strong, positive, and constructive relationships
- Demonstrated ability to manage budgets
- Advanced knowledge and understanding of social media tools and Microsoft Office Suite, including SharePoint
- Bachelor’s degree in communications, marketing, journalism or a related field
- Hybrid position based in Anew’s San Francisco or Houston offices preferred. Fully remote will be considered for a highly qualified candidate.
Equal Employment
Anew is committed to providing equal employment opportunities. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, place of origin, political belief, religion, marital status, family status, physical or mental disability, sex, sexual orientation, gender expression, gender identity, age, or criminal conviction for which a pardon has been granted, or any other protected category under federal, state, provincial and local laws governing workplace discrimination.
Anew is committed to creating and maintaining a workplace in which all employees have an opportunity to participate and contribute to the success of the business and are valued for their skills, experience, and unique perspectives.
