Job Title: Sales Copywriter
Location: Franklin, TN (remote possible)
Reports to: Director of Brand Marketing
Ancient Nutrition together with DrAxe.com is a growing wellness brand, focused on providing history’s healthiest, real food nutrients to today’s modern world. With a strong brand and passionate team, we are on a mission to provide best-in-class products with wholesome, clean ingredients that fuel the body and mind, restoring health, strength, and vitality.
Led by Dr. Josh Axe, Ancient Nutrition has quickly become the #2 protein supplement and meal replacement brand in the natural health channel through its pioneering line of Multi Collagen Protein, Bone Broth Protein, SBO Probiotics, Plant Protein, Essential Oils, and Keto products. Meanwhile, DrAxe.com is one of the most visited natural health websites in the world with over 3 million unique visitors per month.
Ultimately, you’ll be on the front line for one of the most forward-looking wellness brands. Most importantly, you’ll see firsthand how your work helps millions of people live healthier lives.
What You’ll Be Doing:
-Writing amazing copy that educates, loves on and persuades our customers and readers to live their healthiest lives across our advertising and owned channels.
-Work with channel owners (email, SMS, site teams) to shape overall promo strategy
-Responsible for delivery of ecomm sales materials including: Email copy, Facebook ad copy, and copy for digital creative assets like ads and videos
-Collaborating with our Consumer Experience team to gain customer insights.
-Conduct customer research, including surveys and interviews, to shape messaging on products, offers and value props
-Stay up to date with competitors’ products, offers and positioning
-Continual education on conversion copywriting and marketing funnel strategies
-Stay up to date with all product claims and value props
-Strategy and execution for special revenue-related projects including webinars, funnel strategy, long form landing pages
-You have experience in sales copywriting.
-You have a deep understanding of the consumer journey.
-You have an appetite for education.
-You are intellectually curious and are constantly challenging our own best practices (“There’s always a better way” mentality).
-You work well in a team environment.
-You are flexible. You understand that in a fast-growing company things can change last minute.
-You are a proactive self-starter who is eager to play a key role in growing a brand.
-You are organized and detailed.
We offer standard health insurance benefits, basic life insurance and access to affordable vision, dental and disability insurance. Unlimited paid time off is a given, and after a year of being on the team, both paid maternity and paternity leave are offered.
We are passionate about living healthy lives and offer free Ancient Nutrition products and affinity programs with local, holistic providers.
If you think this is ‘you’, we'd love to hear about it! Write us a killer cover letter telling us why you are the best fit, and why you want to work with us! (We really do read them!)