Job Description

The Marketing Specialist will be a crucial member in supporting marketing and enrollment strategy design and execution in Rwanda. The hire will be a core member of the Product Strategy and Innovation team, based in Kigali, and will report to the Product Strategy and Operations Lead.

The Marketing Specialist will support the Product Strategy and Ops Lead in the creation of the TUBURA marketing and brand outreach strategy used to attract more farmers/clients. While working on Marketing initiatives, the hire will get a chance to contribute to increasing the scale at which TUBURA is able to create more farmer’s impact across Rwanda.

Job Level

JL 7

Location

Kigali, Rwanda

Expected Manager

Gilbert Ishimwe - Product and Operations Lead

Will this position be managing others?

Key Job Responsibilities

The design and prototyping of persuasive marketing messages and materials that convert our target audiences into clients/adopters
Researching key questions to learn more about farmers and identify marketing opportunities in order to design new strategies that increase our farmer reach.
Creating training initiatives and materials that grow our marketing team into an expert salesforce.
Conducting well designed, high-quality trials that test new strategies to increase program exposure in Rwanda throughout the various phases of marketing and enrollment.
Working alongside the design team to create user-friendly materials that convey key messages.
Overseeing the procurement and movement of essential marketing materials to and from the field.

Top Skills and Qualifications

We are seeking exceptional professionals with 1 or more years of work experience, and a demonstrated long–term passion for international development. We are looking for truly outstanding candidates that will help take our organization to the next levels of impact and scale. Candidates who fit the below criteria are strongly encouraged to apply:

A university degree in marketing, business administration and management, social science, behavioral science, or a related field
Someone who is collaborative, creative.
Strong work experience overseeing marketing campaigns in a rural setting.
Skillful in trial design and overseeing the execution of research in a rural setting.
Ability to design materials using Adobe Illustrator or Indesign (good to have).
Confidence in working and aligning with multiple stakeholders to achieve a common goal.
This portfolio is a high priority for the organization and, as such, demands a high level of excellence in execution.
A willingness to carry out field visits to listen more from farmers while designing strategies. The ideal candidate will have at least one year demonstrated experience working in the developing world, although this is not a strict requirement.
Language – English and Kinyarwanda

Benefits

Health insurance, paid time off

Sponsor International Candidates

This role is only open to citizens or permanent residents of Rwanda

Application Deadline

01 May 2024. Applications after this date will be accepted on a rolling basis.

For more information reach out to gilbert.ishimwe@oneacrefund.org

One Acre Fund never asks candidates to pay any money or pay for tests at any stage of the interview process. Official One Acre Fund emails will always arrive from an @oneacrefund.org address. Please report any suspicious communication here (globalhotline@oneacrefund.org), but do not send applications or application materials to this email address.

Diversity, Equity, Inclusion (DEI), and anti-racism are deeply connected to our organization’s mission and purpose. One Acre Fund aspires to build a culture where all staff feel consistently valued, represented, and connected – so that our team can thrive as professionals, and achieve exceptional impact for the farmers we serve.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, marital status, disability, gender, gender identity or expression. We are proud to be an equal opportunity workplace.

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Rwanda Marketing Specialist