Wrike is a collaborative work management platform that unifies systems and transforms the way teams plan, manage, and complete work. The Wrike platform is the digital workplace for the enterprise and partner of choice for 18,000 organizations and 2M+ users worldwide. Our mission is to enable Operational Excellence by bringing out the best in teams and connecting work with business results.
Wrike has been recognized as one of the fastest growing companies in North America on Deloitte’s Technology Fast 500™ list for the last three years and has been named Leader in the Forrester Wave™ report for Collaborative Work Management Tools for the Enterprise in 2016 and 2018. In late 2018, Wrike joined the Vista Equity Partners’ portfolio of world-class technology companies to help fuel the company’s global growth.
Our US headquarters is in Downtown San Jose, California and we have several international offices, including our EMEA HQ in Dublin, Ireland, and our APAC HQ in Melbourne, Australia. Wrike has been named a “Top Workplace” by the Bay Area News Group for the last five years and has earned similar accolades from the San Diego Business Journal, San Francisco Business Times and the Silicon Valley Business Journal.
We are guided by our three core values: Grow, Execute, and Collaborate. These values help us recruit the right talent to join our rapidly expanding team of 1,000+ Wrikers around the globe. It is important to us that each and every Wriker is not only eager to challenge themselves and knows how to get work done, but is an awesome addition to our company culture. We pride ourselves on our ability to attract, retain, and promote the very best talent.
The Wrike team is currently very busy helping our clients successfully transition into efficient, productive and collaborative work from home companies! Though hiring cycles have slowed slightly due to the current COVID-19 pandemic, we are actively hiring for this position. We will be reviewing resumes and reaching out to qualified candidates to discuss updated hiring processes.
ABOUT THE ROLE:
As Solution Marketing Manager, you will be the expert in developing messaging and positioning based on target personas and their buying journey. You will research our target industries, create personas, journey maps, messaging and content for internal and external audiences. You will deliver webinars, create content for different verticals, solutions, and personas, speak at industry events and trade shows, and develop messaging for our key segments help build out our outbound content map, and help building out our content.
Research and build expertise on our key industries, verticals and personas and create messaging, positioning and customer journey maps to target them effectively
Create the killer story for the Wrike solutions
Collaborate with our enablement team to train and certify our sales development teams and sellers
Collaborate with the brand and creative teams to build content for all stages of the funnel across brand awareness and demand gen
Collaborate closely with the sales development team refine outbound messaging
Collaborate with the PMMs to overlay solution messaging to product messaging
Build a body of expertise on our verticals, industries and personas to position us as experts to build thought leadership
Collaborate with our PR and AR team to push our PoVs into the market
Deliver webinars, speak at events and create collateral to establish Wrike as the market leader and to tell our story to the various audiences
5+ years (outbound) product or solution marketing experience in a high-growth SaaS company
Proven success delivering webinars, creating content and speaking at events
Solid messaging and positioning skills (will be required to complete a messaging assignment)
Excellent understanding of Marketing, Professional Services and other business verticals
Proven experience supporting an outbound marketing motion for the enterprise market for executives and business decision makers
Excellent writing skills and communication skills
Ability to take a complex message and simplifying it for various audiences
Bachelor's degree in Marketing or related field
Perks & Benefits
At Wrike, you’ll benefit from unlimited PTO, medical & dental care, commuter benefits, daily catered meals & snacks galore, team off-sites & happy hours.
Wrike is committed to creating and maintaining a diverse and inclusive space where our employees can thrive. We welcome all persons in to the Wrike family, embracing the diversity of racial and ethnic identity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, family status, disability, gender identity, Veteran status and any other protected status.