Workato is the operating system for today’s fast-moving business. As a high growth company with over 6000 customers, Workato is revolutionizing the integration and automation market with investments from the top 3 SaaS companies - Salesforce, Workday, ServiceNow. Recognized as a leader by both Gartner and Forrester, it is the only AI-based platform that enables both business and IT to integrate their apps and automate workflows across their enterprise with robust security and governance. Some of the world’s top brands including Slack, Grab, Box, Visa, Broadcom run on Workato.

We are looking for an experienced Content Marketing Manager to join our team in Singapore to support APJ content and customer initiatives. The ideal candidate will have experience developing content and strategies for sales, growth and product marketing, while exhibiting editorial craftsmanship. You have an almost-perfectionist attention to detail, strong communication skills, and a dedication to infusing B2B marketing with a more relatable, creative, and human touch.

Workato has a positive, diverse, and collaborative culture—we look for people who are curious, inventive, smart, hardworking and work to be a little better every day. Workato has also been recognized amongst the “Top 47 Enterprise Startups to Bet Your Career On in 2020” and the “Hottest 13 Productivity Software Startups to Watch in 2020!” by Business Insider.

Responsibilities

  • Develop and create content (customer case studies, emails, ebooks, videos) to drive clear results across a variety of channels 

  • Liaise and Interview Customers with a focus on understanding their specific challenges, the solution, and helping them configure data-driven ROI

  • Manage our Youtube Channel - keep it SEO compliant and organized

  • Oversee APJ Social Media efforts - growing each channel to amplify our content for an APJ audience

Required Skills and Experience

  • 2+ years experience developing high-quality content in the form of website landing pages, bylined articles, social media writing, sales enablement materials, ebooks, case studies for a B2B company

  • Exceptional communication, prioritization, and time management skills

  • Experience working cross-functionally, especially across marketing disciplines, sales, design, and engineering

  • Strategic, metrics-driven mindset and a passion for the art and science of content marketing

  • Demonstrated record of successfully shipping high-quality projects with independence and confidence

  • Experience with Wordpress, Marketo preferred

Why Workato?

At Workato, all full-time permanent employees will have the following Benefits. 

  • Travel Opportunities to our Global HQ - Mountain View, California and/or other locations for trainings and meetings 

  • Long-term prospects for a professional career

  • Flexible Work culture

  • Workato Stock Options at one of Silicon Valley’s fastest-growing startups

  • Pantry stocked with healthy snacks and drinks

  • Twice a week Team Lunch at work 

  • Free GP consultation and other Medical benefits

  • Discount on Gym Membership

  • Referral Bonus (customer / employee)

  • Performance Bonus (variable)

  • Company-sponsored team building events

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