Our mission

Otter is on a mission to create a world of care and opportunity by connecting parents who need childcare with stay-at-home parents who can care for their kids. Our goal is for every child to have access to safe, high-quality childcare and for every stay-at-home parent to be economically empowered in a way never before possible. Over the next ten years, Otter will facilitate millions of hours of childcare and unlock billions of new economic opportunities for stay-at-home parents.
 

Otter is growing quickly!

Otter’s growth has surpassed our most optimistic expectations: Otter is live in two cities, growing quickly, and we have more demand than we can keep up with. We’re building a category-defining, technology driven solution that works for today’s families in the $75B childcare category. Otter has attracted more than $27M from leading venture investors and angels, including Sequoia Capital, Andreessen Horowitz, Abstract Ventures, Thrive Capital, and a diverse set of world-class operators including Kevin & Julia Hartz, Michael Ovitz, Dylan Field, Scott Belsky, Maran Nelson, Hunter Horsley, Backend Capital, Varsha Rao, Jana Messerschmidt, Claire Hughes Johnson, Jessica Verrilli, Sarah Nahm, Stephen Chau, Marc Hedlund, and Shreya and Anand Iyer.

The role

As Otter’s Social Media Manager, you will create and execute our social communications strategy, focusing on organic growth and ensuring that it is integrated across all our social channels to meet our ROI-driven business goals. You will play a key role in supporting marketing and operations activities, including curating and developing engaging, relevant content, and growing and managing our influencer relationships. 

What you'll do

  • Develop and execute Otter’s social media strategy, including setting, monitoring, and reporting on goals and performance metrics for each channel, building a content calendar, and making recommendations for continuous improvement as you execute.
  • Collaborate with our marketing, market operations, and product teams to create content that leverages customer stories and is consistent with our design system and branding.
  • Identify industry trends, determine how they fit into our broader channel strategy, and develop engaging ways we can capitalize on them to stay ahead of competitors.
  • Lead community-building efforts by moderating and engaging with comments and influencers across our channels, identifying other relevant opportunities for Otter to engage, and authentically growing our brand ambassador program.

What you're great at

  • Learning about and empathizing with our audience and looking for new, relatable ways to engage them with aesthetically pleasing and consistent content.
  • Managing complex projects with multiple stakeholders, cross-functional teams, and competing priorities to create an actionable plan and get the most impactful work done.
  • Rolling up your sleeves and jumping on opportunities when you see them.
  • Testing, learning, and testing again, then extracting meaningful insights from data and communicating performance recommendations to the broader team about the full spectrum of channels available to Otter.

Who you are

  • You believe care work is real work.
  • You have superior communication skills, including the ability to prioritize and efficiently and transparently communicate results at a team, executive, and company level.
  • You’re willing to talk about your work in writing so you can contribute to a company culture where we learn from one another, so we can learn faster together.
  • You have attention to detail and thrive in a fast-moving environment.
  • People who know you would call you a team player with a desire to jump in and be “hands on” as needed.
  • You embrace Otter's values and operating principles.

Please apply even if you don't meet 100% of the criteria above. Nobody checks every box every time and we'd love to talk to you about how and why you can see yourself growing into this role. We're also very open to candidates with non-traditional experience, especially those who have taken time out of the traditional workforce to care for their children or other loved ones.
 
Otter embraces diversity. We are proud to be an equal opportunity workplace and do not discriminate on the basis of sex, race, color, age, sexual orientation, gender identity, religion, national origin, citizenship, marital status, veteran status, or disability status. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

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