At Team Whistle, we’re on a mission to build a global sports and entertainment company at the dynamic intersection of media, technology and commerce that elevates and inspires our audience and community of partners. Every day. Every way.

Team Whistle is seeking a Senior Paid Social Media Manager to lead the development and execution of paid media strategy. The Senior Paid Social Media Manager will service multiple clients, and sit within our organization’s media division, reporting directly into the Head of Social Content Agency. As a key member of the team, the primary focus of this role will be leading tactical planning, execution, optimizations, and reporting for a variety of clients across multiple paid media platforms. 

The ideal candidate will possess a strong working understanding of digital advertising channels, have the ability to analyze and report on media performance, and develop metrics-driven strategies to achieve client goals. They should understand the relationship between paid, owned, and earned social media tactics. Experience working with social media is a must. 

Responsibilities

  • Use and analyze historical data and research to build digital media strategies, forecasting and supporting tactics for various clients and campaigns
  • Apply solid understanding of audience profiling techniques, media consumption habits, and competitive analysis to all strategies and plans
  • Build out and execute media campaigns across various platforms including paid social (Snapchat, TikTok, and Meta), paid search, display, video (YouTube)
  • Work with creative and content teams to inform and produce innovative campaign creative assets
  • Provide continuous optimization of live media campaigns to reach client goals and KPIs
  • Support internal team on the development and execution of audience development campaigns, inclusive of goals, targets, execution, optimization and reporting 
  • Work with the Insights Team to deliver reports and presentations on analytics and campaign results, while offering key insights, learnings, and recommendations
  • Support business development opportunities with strategic recommendations for platforms, tactics, and budget that supports the prospect’s business goals
  • Support and develop department best practices, standards & process documentation, and training
  • Keep track of budget pacing and actual spends to date
  • Conduct on-going testing and test new platform features and opportunities to stay at the cutting edge
  • Seeks out new paid social product offerings, vets and implements as appropriate
  • When relevant, manage relationships with outside media agencies and media vendors in planning and execution phases
  • Look for efficiency opportunities with automation to improve performance

Skills / Requirements: 

  • 5+ years of experience in media planning, buying, and reporting
  • Demonstrated ability with managing high-complexity projects and clients across multiple paid media platforms, including Paid Social, Paid Search, Display, and Video while meeting client goals and KPIs
  • Strong organizational, communication, and presentation skills to clients of varying sizes and levels
  • Intermediate level understanding of Excel functions (ie. VLook-up, Pivot Table, chart building) and PowerPoint 
  • Understanding of analytics tools (such as Google Analytics and Adobe SiteCatalyst) 
  • Deep understanding of social media platforms such as Facebook, Twitter, Linkedin, Snap, etc. 
  • Ability to turn data into insights and recommendations, with a keen ability to share with clients in a way that is digestible 
  • Ability to prioritize workload while maintaining high attention to detail 
  • Advanced analytical skills and experience with Google Analytics, or a comparable analytics platform
  • Eager to learn and independently grow paid media knowledge and skill sets
  • Experience interacting with vendors/contractors
  • Proactively assess and resolve issues in a systematic manner, know when to escalate and to whom
  • Experience creating clear, concise reports suitable for multiple audiences (e.g., executive teams, clients, key stakeholders, partners, etc.) 
  • Capable of managing multiple deliverables and ability to seamlessly transition among them
  • Able to quickly identify, learn, and develop relevant tactics and targeting on new platforms
  • Stay up-to-date with relevant industry news, platform developments, and emerging media  
  • Team player with strong work ethic, keen to work in a fast-paced, entrepreneurial environment

At Team Whistle, we’re proud to offer a wide range of benefits. These include:

  • 80% of employer paid medical, dental and vision insurance premiums for employees and family members;
  • Unlimited paid time off;
  • Fully paid primary and secondary caregiver leave (10 and three weeks, respectively);
  • 12 months of free online therapy through Talkspace;
  • Annual membership fee covered for One Medical, a membership-based primary care practice offering both digital health and in-office care.

Team Whistle is currently operating mostly remotely. Candidates not based near one of our main offices (Charlotte, LA and New York) will be considered. 

 

Apply for this Job

* Required
  
  


Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Team Whistle’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.