Warby Parker is on the lookout for a Social Media Manager who will help lead the overall social approach to community management, engagement, and creator partnerships, all in the name of delivering incredible experiences for our customers and fans. This role will develop and execute innovative strategies to organically grow the Warby Parker social communities, surprise and delight our customers, and help amplify our brand through like-minded creative collaborations. Our ideal candidate is customer-centric and passionate about brand community building as well as directly engaging with our followers. You'll excel in this role if you're a great communicator, a strategic and agile decision-maker, and focused on continuously improving our customer experience on social media. Sound like your cup of tea? (Coffee?) Read on!


What you’ll do:

  • Engage with and oversee the community management of all inbound social volume and amplification of posts, all while ensuring that we are delivering a consistently above-and-beyond, consistently enjoyable experience for existing and potential customers
  • Focus on continuously improving the social media experience for our followers while considering new and innovative ways to foster Warby Parker's online growth
  • Supervise the training, development, workflow, and mentorship of our Community and Engagement team members
  • Cross-functionally develop social media plans for all key company projects, products, launches, and initiatives
  • Direct and manage influencer marketing strategies (and relationships) across all digital platforms to maximize engagement, new user acquisition, and growth
  • Oversee the monitoring and aggregation of social media data and performance; execute ROI-focused social campaigns; track, monitor, and share KPIs
  • Act as the social media customer service lead within the company, working with customer-facing teams to problem solve and iterate on the current protocol
  • Identify and implement opportunities and tools to streamline the Community and Engagement team members' day to day, processes, and workflows, with an eye on operational improvement and productivity increase
  • Monitor and research industry developments, creative trends, and culturally relevant moments to push forward our social media efforts with speed and efficiency

Who you are:

  • Backed by 6+ years of social media experience working on creative campaigns and leading community and engagement on social media channels
  • An excellent communicator and collaborator who’s experienced at managing the development and growth of a high-performing team
  • Skilled in social media tools including but not limited to Sprout and influencer marketing platforms
  • Adept at collecting, analyzing, and using social data to inform decision-making
  • A clear communicator and skilled writer who understands the importance of brand voice and best-in-class customer experiences
  • Passionate about social media and directly engaging with our customers and brand fans
  • Extremely strategic, process-oriented, and organized
  • On the cutting edge of social trends and culture, knowing how and when to engage in them while maintaining brand integrity
  • A naturally inquisitive, deliberate, and collaborative team player 
  • Flexible with the ability to perform in a fast-paced and high-volume social media landscape
  • Not on the Office of Inspector General’s List of Excluded Individuals/Entities (LEIE)

Apply for this Job

* Required

When autocomplete results are available use up and down arrows to review
+ Add Another Education

Demographic Question Set

Here at Warby Parker, we have a deep commitment to Inclusion, Equity and Diversity. A big part of the puzzle for us is understanding the data behind our representation numbers not only internally but in our applicant population. We're hoping that you opt in to this effort with us and let us know how you personally identify.


Racial Identification


U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at Warby Parker are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.