PR Manager

The PR Manager will work on growing and strengthening the business through setting Viber’s communication strategy and execution, through owned and earned channels. This individual is responsible for transcending the voice of the company internally and externally. 

The ideal candidate has experience working on a consumer product as a PR professional, has 2+ years of experience managing employees, and is interested in international experience! 

  • Direct communication strategy and unique tone of voice
  • Plan and execute of international PR strategy 
  • Oversee consumer and business media relations programs of evergreen, seasonal, and timely announced media campaigns
  • Oversee integrated social media campaigns and customer engagement through social media
  • Direct multiple PR agencies
  • Crisis plan: response and messaging 
  • Create toolkits for local market implementation of PR strategy


  • Create strategic PR plans in collaboration with marketing teams and agencies to cover all aspects of media mix 
  • Plan and implement initiatives that will ensure high and accurate media exposure (e.g. press conferences, interviews, events, etc.)
  • Create and organize content for pitches, releases and other marketing initiatives 
  • Promotion of Executive staff via media tours, events and territory visits
  • Brief and coordinate written PR materials (e.g. press releases, Q&As, story ideas, etc.) and campaign toolkits for local markets 
  • Provide analysis and reporting of PR coverage to larger team  


  • 5+ years international PR experience
  • Must be able to speak and write fluently in English (any additional languages is a plus)  
  • Experience working on digital consumer brand PR; with proven success in contributing to overall department and company goals – in house or agency
  • Strong understanding of messaging space, Viber brand, company goals, and business strategy
  • Creative and analytical thinking
  • Strong relationship with key media
  • Passion for mobile tech and digital entertainment is a must
  • Self- starter: highly motivated individual able to keep up in this fast-paced environment
  • Flexibility and willingness to travel 35% of the time
  • Team player willing to pitch in and roll up sleeves to get job done


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