Via is changing the way the world moves, and as an Email and Web Developer, you will play a key role in bringing our marketing campaigns and digital experiences to life. We believe that great design should influence all aspects of Via’s marketing, whether through our products and services, advertising, internal tools, or external communications. We’re looking for an email and web specialist who can lead the development of new and existing customer-facing emails, triggered workflows and automation campaigns, website experiences, testing and optimizations, and QA processes, as well as aid in the migration of new platforms and services across our martech stack. As an email, CRM, and web developer, you will have a collaborative role where you will work closely with stakeholders across Via’s marketing, design, growth, operations, and engineering teams to build exciting, beautiful online user experiences for Via's emails, websites, and more.

What You'll Do:

  • End-to-end management of our email and marketing landing page code: concepting, building, testing, implementing, and improving.
  • Develop fully accessible emails and marketing landing pages for all users 
  • Create, test, and maintain performant, reusable code.
  • Bring creative solutions to projects, run experiments, and optimize solutions that can scale. 
  • Ensure spam regulation compliance (CAN-SPAM and GDPR)
  • Keep current on the latest email inbox changes, code standards, and industry standards.
  • Collaborate with stakeholders on highly-visible marketing programs including requirements gathering, troubleshooting, training, reporting, and optimization.
  • Maintain email and landing page repo, participate in martech stack improvements and roadmap, and act as a technical liaison.
  • Collaborate with sales and website engineers to implement website features (forms, analytics, etc.) as it relates to marketing.

Who You Are:

  • You’ve got 1-3 years experience building responsive emails and landing pages at a fast-paced agency, marketing, or product company, or bring relevant experience.
  • Hands-on experience using HTML, CSS, Javascript across web and email projects.
  • Demonstrable experience working in enterprise-level ESP/CRM/marketing automation platforms.
  • Experience with design software such as Figma, Sketch, InVision, or Photoshop.
  • Strong communicator with the ability to articulate technical challenges and solutions to a broad audience.
  • Able to work in a rapidly changing, high-growth environment.
  • Willing to try new things, learn from experiments, and bring ideas to the table. 
  • You’re an easy going person and a natural team player 
  • You’re flexible and adaptable to changing working conditions, whether remotely or on a hybrid in-person schedule at our NYC headquarters.
  • Portfolio or code samples are required!

You’ll excel in this role if you:

  • Can manage a high volume workflow and tight deadlines but maintain a professional demeanor and stay calm under pressure.
  • Exhibit compassion, empathy, and the ability to work collaboratively with others
  • Are a passionate, lifelong learner. 
  • Constantly push the limits of what’s possible with digital marketing.

What Catches Our Eye:

  • Webflow experience
  • Knowledge of ESP-specific scripting languages (AMPscript, for example others) 
  • Experience with SQL queries used in audience segmentation
  • Have participated in a CRM, CDP, CDI, or ESP migration or implementation
  • Strong project management skills and attention to detail

We’re Via, and we build technology that changes the way the world moves. We pioneered the TransitTech category to ensure that the future of transportation is shared, dynamic public mobility — the kind that reduces carbon emissions across congested cities, minimizes reliance on private cars, and provides everyone with accessible, efficient, and affordable ways of getting around. 

With the addition of Remix into our portfolio, we created the first end-to-end TransitTech solution for cities and transit agencies, offering world-class software, service design, and operational expertise to fundamentally improve the way the world moves.

We’re committed to building and nurturing a team as diverse as the communities we serve. Bringing transportation equity to the world begins with championing equal opportunity in our own offices. All backgrounds, identities, and voices are welcomed and celebrated here.

Ready to join the ride?

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