Via is changing the way the world moves, and as a Customer Marketing Associate Principal, you’ll work with the most innovative cities and agencies across the globe as they implement our TransitTech solutions to make transportation more efficient, sustainable, and equitable. As part of Via’s Strategic Marketing team, you’ll collaborate with cross-functional colleagues to design programs, campaigns, and events that deepen relationships with our customers and help them grow. You’ll have the opportunity to shape and lead marketing initiatives from ideation to execution and measurement, in a way that meaningfully contributes to both improving transportation outcomes for our partners and the communities they serve and driving Via’s growth.
What You'll Do:
- Connect the dots between teams, programs, research, and data to understand and anticipate our customers’ needs
- Craft marketing strategy and communications for key customer accounts, in partnership with Via’s Partner Success team, to support growth and retention
- Create programs, events, and campaigns to help Via customers deepen their knowledge of industry trends, connect with peers and other transportation experts, and get the most value from Via’s products and services
- Collaborate with Via Marketing colleagues to scale successful initiatives with key accounts across the wider customer base
- Help us shape the future of how customer marketing is done at Via as a foundational member of this new team!
Who You Are:
- 3+ years experience
- Confident storyteller and writer
- Responsive and customer-oriented
- Experience with executing cross-functional projects and programs
- Comfortable with data analysis and customer research, turning data into insight
- Creative, resourceful, and pragmatic
- Motivated by having ownership, autonomy, and measurable impact
What Catches Our Eye:
- Prior projects that demonstrate storytelling and writing abilities
- Clear and concise examples of past work contributions and impact achieved
- Email marketing and event planning experience a plus
We’re Via, and we build technology that changes the way the world moves. We pioneered the TransitTech category to ensure that the future of transportation is shared, dynamic public mobility — the kind that reduces carbon emissions across congested cities, minimizes reliance on private cars, and provides everyone with accessible, efficient, and affordable ways of getting around.
With the addition of Remix into our portfolio, we created the first end-to-end TransitTech solution for cities and transit agencies, offering world-class software, service design, and operational expertise to fundamentally improve the way the world moves.
We’re committed to building and nurturing a team as diverse as the communities we serve. Bringing transportation equity to the world begins with championing equal opportunity in our own offices. All backgrounds, identities, and voices are welcomed and celebrated here.
Ready to join the ride?