What’s up? We’re VaynerNFT! A brand new part of the VaynerX family, dedicated to building the future of NFTs - partnering with celebrities and brands to make magic happen. Day in and day out, we propel some of the biggest IP owners in the world to the intersection of attention and culture… NFTs.
Culture is our key and Empathy is how we build it. VaynerX is built on a combination of diverse backgrounds collaborating to put forward innovative, creative and strategic solutions to the one advantage that stands the test of time --- PEOPLE.
At VaynerNFT, we’re lucky that everyone within our walls thinks creatively – and shares a genuine passion for building communities and understanding the world of NFTS. In this world, our strategists serve a slightly different role than more traditional “management consultant types,” but we are very interested in the structured problem solving, the comfort with a blank sheet of paper, and the skill at turning complex topics into simple mental models that you might bring to the table!
Who are you?
An NFT enthusiast, a sophisticated strategist, and ultimate team player who will create value in any situation. You understand where the crypto world has been and where it’s going, but you also make killer slides and can use excel without a mouse. You have a passion for making shit happen and a hunger to learn how to create meaningful NFT programs that drive engagement and extend brand experiences. However, you also understand that good ideas can come from anywhere and are open-minded when working with teammates. You are OK to work with OG crypto nerds way smarter and more crypto-native than you, but you can talk the talk, walk the walk, and are willing to help build structure, process, and elevate the strategic thinking. All this said, you are also ready to get your hands dirty and be a servant leader - no egos here.
Here’s where you come in.
- Bridge between IP owners (celebs, associations, brands) and consumers (crypto-native and normies)
- Serve as an inventive champion with the ability to break down complex tasks and create clarity from complexity
- Have implementation knowledge of end-to-end customer experience strategies, including customer research, analytics, strategy, & design
- Keen sense of developing high-level commercial strategy, crypto strategy (e.g. tokenomics and mechanics), down to tactical execution roadmaps
- Out-of-the-box perspective on data and research to find interesting consumer insights we can leverage
- Deep understanding of crypto market fundamentals and a history following and participating in the space
- Well versed with the ability to leverage VaynerMedia tools, research and platforms to perform content audits, collaborate with the media team to create success measurement frameworks
- Develop distinct and differentiated audience segmentations that are connected to strategic decisions and creative ways-in
- Articulate effective strategic rationale and logic flow that will help form a compelling story
- Deck crafter - someone that can write broad storylines and detail out ideas and insights that are clear, concise, and consistently client-ready
- Curiosity is a necessity
- Player / coach mentality and work ethic
The ideal candidate has:
- A deep and demonstrable passion for NFTs, Cryptocurrency, Metaverse
- 7+ years of relevant work experience including time at a top tier management consultancy, investment bank or private equity firm, with a professional or personal background in crypto / Web3
- Experience leading small teams, reviewing / coaching junior staff, and managing across multiple, diverse workstreams and initiatives
- MBA or other advanced degree a plus
- Execution - ability to prioritize and deliver effectively with autonomy
- Leadership - ability to maintain self-awareness and self-motivation while creating an impact through sharing, learning, innovation and VaynerX culture sustainability
- Empathy - ability to show compassion, manage diverse personalities while cultivating a sense of understanding
- Communication - ability to effectively interact, manage and inspire those around us
- Strategic Thinking - ability to forecast decision outcomes and conduct sound business judgment
- Adaptability - ability to change, be curious and naturally resilient to this ever changing world
- Worked with teams in complex, multi-geography, multi-cultural environments
- Self-starter and demonstrates ability to get things done without direct supervision and understand what it means to deliver excellence to clients
- Natural ability to develop and maintain key relationships with internal stakeholders
- Think logically even under pressure and come up with innovative solutions to problems
- Experience aggregating data and building directional scenario models
- Responsible, accountable, cool and always kind because you love the magic of collaboration
- A sparkling personality that will mesh well with the existing VaynerNFT family
- A smile on their face the majority of the time