VaynerCommerce is a Growth Engineering Firm. Initiated in 2018, it officially launched in 2020 as a new type of firm for modern brands to partner with to drive sustainable growth. VaynerCommerce is a digital-first firm that takes an engineering approach to driving sustainable growth. It was started by former early Shopify Plus employees, and was born from the frustration that brands were left with no good options in the market when it came to building sustainable online customer growth. VaynerCommerce services as a strategic partner, with an implementation arm across data science, engineering, design, financial modeling, media & creative, and merchandising for brands that want to sustainably grow their Direct-to-consumer business. VaynerCommerce works across Fortune 100, Venture Capital, and Private Equity-backed consumer brands.

We’re rigorous about how we build our team, and the work we focus on. We’re building some of the most complex solutions in the world of Commerce which requires hard work, collaborative teams, and creative problem solving.  

What You Will Do:

The Growth Marketing Associate supports VaynerCommerce growth engagement teams on ensuring partner brands meet their growth goals. This role is highly cross-functional, collaborating closely with acquisition, retention, conversion, product and brand teams, to analyze and implement data-driven recommendations to improve outcomes for partner brands. Growth Marketing Associates get hands-on experience with strategizing, designing and implementing solutions for clients.  

You are exceptional at prioritizing work, setting expectations and communicating to stakeholders. You understand and appreciate the scientific method and also know when to adapt to changes quickly. You love telling a story with data and creating actionable insights. You are a strategic thinker, connecting the dots between data and financial results to create and advocate for your own strategies to drive growth. The ideal candidate has a proactive approach, can juggle multiple responsibilities and excels under pressure. They are comfortable taking on a high level of responsibility.

Responsibilities:

  • Support growth marketing teams on efficient customer acquisition and retention strategies
  • Identify customer-centric trends in commerce, with a focus on how they impact the entire DTC customer funnel, from acquisition to conversion to retention 
  • Highly analytical, structured thinker who can work with complex data sets, drive insights and clearly communicate findings to a diverse set of stakeholders
  • Help design, implement, and optimize growth infrastructure for brands (data, tech, ways of working, media & creative)
  • Support marketing campaign funnels and how customer/user behavior flows are tracked accurately for reporting and analysis 
  • Enable tracking and monitoring performance KPIs through weekly and monthly reports
  • Assists Director of Growth with media and digital product teams in prioritizing, implementing, and optimizing growth experiments
  • Participate and contribute to weekly growth meetings with different stakeholders to keep growth organization in rhythm and come up with growth ideas aligned to key client objectives
  • Deliver insights and recommendations across multiple parts of customer journey to identify key growth opportunities
  • Collaborate closely with the creative team to provide insight to inform creative recommendations
  • Strategize and make recommendations on digital product strategy and customer experience
  • Strategize and implement email and SMS programs for clients
  • Strategize, build briefs and implement landing page designs for media acquisition purposes
  • Source and identify new marketing opportunities to support customer acquisition needs
  • Stay on top of industry changes, algorithm updates and their impact on customer funnel

What We're Looking For:

  • Experience
    • Bachelor's degree (or proof of high fluid intelligence)
    • 4+ years of experience in digital marketing, social media marketing or growth - marketing
    • Experience in customer acquisition, retention marketing, and CRM
    • Experience with Klaviyo (or similar email marketing platforms)
    • Experience managing marketing budgets
    • Startup experience is a plus, but if you fit the qualities above you'll understand what we need
  • Skills
    • Data-driven and comfortable working with large datasets (expert in Excel, SQL experience a plus)
    • Excellent written and verbal communication skills
    • Quick learner
    • High EQ
    • Ability to maintain composure in high-pressure situations
    • Be exceptional at productivity and communications software (i.e., Google - Docs, Keynote, CRM, CMSs and whatever the next cool tool is)
    • Strong copywriting skills
    • Some design experience (Photoshop, Illustrator, HTML experience)
  • Interests
    • Passionate about lead generation, retention marketing, and driving bottom line results. Loves “growth hacking”
    • Desire to work in an entrepreneurial company and drive immediate results

Priority Locations

New York

Los Angeles

Toronto

*Open to discuss a different location than this

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