About Varick North:

Varick North is a full-service marketing and sales firm for high growth companies.  We work with companies in all business vertices to provide a wide array of marketing services including: strategic consulting, digital marketing, and sales development.

SEM Expert & Strategist:

Varick North is seeking a dynamic and ambitious individual to strategically build, execute, manage and optimize search engine marketing (SEM) campaigns for new and existing VN clients. SEM Expert will report directly to the Digital Marketing Director.


Responsibilities Include:

  • Strategy: Clearly communicating and advising clients, maintaining a high level of service knowledge, and identifying opportunities to grow client accounts
  • Operations: Execute and manage multiple PPC campaigns on an ongoing basis, which includes: planning, implementation, budget/bid management, performance review, and optimization
  • Content Strategy/Development: Managing ongoing content strategy, including development of ad-copy, ongoing content calendars, as well as adjustments and augmentation of to existing content 
  • Client Relations: Understanding client objectives, benchmarking campaign results and clearly communicating marketing campaigns to exceed client goals 
  • Social Media: Brainstorm opportunities to integrate social media,SEM campaigns and paid social campaigns
  • Optimization: Ongoing analysis to evaluate landing pages, ad creative (banners, search ads), ad frequency, target selection (geo, title), and re-marketing methods


About You:

  • 2+ years experience
  • Entrepreneurial and self-driven
  • Excellent oral and written communication skills
  • Interest in a client facing role
  • Ambitious and creative
  • Highly-motivated and organized

What We Offer:

  • Opportunity to work with some of the best startups in NYC
  • High exposure and management opportunities
  • Competitive compensation (base plus commission)


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