VP, Marketing 

The role will work with the leadership of the business to create global marketing strategiesYou will build and lead the marketing function to deliver on this vision and will play a key role in hiring and shaping the marketing team.  

You will work closely and collaborate with internal stakeholders across the whole of the business. 

What does the role look like? 

This is a key role in a critical stage of creation of the new challenger in the world of e-gaming. 

You will lead the performance marketing of the business, utilising your state-of-the-art marketing vision and knowledge, and turn this into an actionable strategy for growth. As it’s a start-up, and the team will be starting lean, you need to have a broad knowledge and not be afraid to roll you sleeves up and get stuck into some of the detail.  

Main Responsibilities: 

  • Shape a holistic go to marketing strategy, establishing the business as the best in sector provider of deep personal experiences.  
  • Build, develop and lead a small team that packs a big punch, a team of top calibre marketing professionals 
  • Provide an actionable vision to the business of ‘who we are’ and how that translates into every type of customer interaction 
  • Be the growth guru to the business, driving acquisition and engagement with the business’s customers.  
  • Own and continually assess the channel strategy including display, search, social, and affiliates 
  • Continually review and report on market performance, changes to the market, consumer trends and the activities of competitors, adjusting the marketing plan and media mix when opportunities are identified 
  • Drive a data centric approach to marketing, testing/assessing impact of all campaigns and installing a learning culture within the team. 
  • Imbed and utilise cutting edge digital marketing tools within the organisation, to enable, track, report and improve high ROI on digital marketing spend 

Skills and Experience: 

  • Future focused expert: you know your stuff in detail in some areas, and have good knowledge of the full marketing gambit 
  • Inspirational leader: you have built and let successful global marketing teams 
  • Think global, act local: you have a deep understanding on how to execute brand that builds marketing strategies focused on local markets 
  • Data Maestro: you understand key data points in marketing and are comfortable analysing data and converting it to knowledge 
  • Tech Geek: You not only love technology, but it is your go to solution for enhancing the performance of your marketing function 
  • Encouraging learner: you thrive on learning, and even more so facilitating learning of those around you 
  • Natural Collaborator: Through excellent communication skills, you are able to share pertinent insights with others, and thrive on working as part of wider team delivering desired business outcomes 
  • Success junkie: you have a track record of producing results, and are driven by beating the odds 

Apply for this Job

* Required


U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at Uptick are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.