TWO NIL is a growth consultancy that uses a holistic approach to create profitable go to market campaigns – at scale. We provide clients with vertically integrated, unbundled solutions across their acquisition marketing needs, from strategy & planning to execution and optimization & modeling/forecasting. Our clients represent best of breed brands across a diverse range of verticals and geographies.

You will learn and apply our holistic approach - we combine analytics with industry expertise to build profitable scalable marketing campaigns for our clients from strategy development to execution and optimization. As a Strategic Consultant, you will play a pivotal role on client account teams and be at the executional core in the generation of impactful business insights and actionable recommendations for our clients in pursuit of their specific marketing objectives and goals.

Responsibilities:

  • Build and implement marketing campaigns, including media plans (TV, digital, CTV, radio, video, etc. as appropriate)
  • Conduct research to inform media plans using planning tools including MRI & TView
  • Build an understanding of clients’ target audience and provide appropriate marketing and media recommendations
  • Provide competitive spending insight using tools such as Nielsen and / or other sources of intelligence - will run reports, prepare and clean data, analyze results, and generate material for client presentations
  • Conduct ad-hoc research and/or analysis supporting overall POV on client marketing strategy or creative performance (e.g. advanced excel and / or pulling data from Google Trends, YouTube, Facebook insights, Brand Index, etc.)
  • Analyze client data to uncover meaningful insights of business performance
  • Produce recurring and ad-hoc performance reports
  • Support recurring and ad-hoc strategic planning presentations and processes as appropriate
  • Provide exceptional service and partner with members of the client’s team and members of any affiliated agencies associated with client’s business
  • Set up and manage competitive intelligence pipeline using open-source or external tools such as Google Trends, YouTube, Social Media, Google Alerts, iSpot.Tv, etc.

Qualifications:

  • Bachelor’s degree (Business, Marketing, Advertising, Economics)
  • 2-5 years of experience in performance marketing, management consulting or business strategy, and/or media strategy/planning experience
  • 2+ years of experience working directly with clients and providing outstanding service
  • Knowledge of principles of marketing and advertising, media dynamics and concepts
  • Strong analytical skills and strong math skills
  • Strong Excel skills are required - pivot tables, vlookups, etc.
  • Strong PowerPoint skills are required
  • Must be able to work closely with the Engineering and Marketing Sciences teams by understanding and articulating data driven recommendations
  • Comfortable managing large marketing and budgets from a performance marketing mindset 
  • Proven skills in traditional/digital/offline planning (across national TV, DRTV, local media, Audio, and OOH)
  • Ability to quickly gain knowledge and understanding of client’s industry, business and goals
  • Ability to communicate clearly and concisely, use good judgement
  • Resourceful self-starter, ability to multi-task and work in a fast-paced environment
  • Ability to work well in a collaborative entrepreneurial environment
  • Desirable knowledge on media tools including Commspoint, MRI/SMM, Nielsen, Kantar

As a TWO NIL employee you will enjoy:

  • Competitive compensation package
  • Unlimited paid time off policy 
  • Flexible working hours
  • Benefits (Health, Dental, Vision, Life Insurance, 401k, Flexible Spending Account and more)
  • Fitness reimbursement
  • Catered lunches and stocked kitchen with fresh fruit, snacks, premium coffee & tea, and cold brew coffee 
  • Ongoing learning and classes for employees
  • Team events and outings

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