About Us

Launched in 2011, Twitch is a global community that comes together each day to create multiplayer entertainment: unique, live, unpredictable experiences created by the interactions of millions. We bring the joy of co-op to everything, from casual gaming to world-class esports to anime marathons, music, and art streams. Twitch also hosts TwitchCon, where we bring everyone together to celebrate, learn, and grow their personal interests and passions. We’re always live at Twitch. Stay up to date on all things Twitch on LinkedIn, Twitter and on our Blog.

About the Role

The mission of the Twitch Brand Partnership Studio is to empower brands to authentically engage live communities.  Reporting to the Creative Strategy Lead, Americas in New York, the Senior Creative Strategist for Mexico City will be a key player in Twitch’s expansion to LATAM focusing on clients in Mexico, Colombia and Argentina.  He or she will guide brands on how to best leverage Twitch, the gaming industry and live streaming technology to reach advertising customers in a meaningful way.

You Will:

  • As a Senior Creative Strategist, you will work on large-scale, high profile advertising campaigns for Twitch’s most important clients in Mexico, Colombia and Argentina.
  • The Senior Creative Strategist will concept and pitch inspiring branded content campaigns that translate client’s goals into compelling content and experiences.
  • Using your existing knowledge of the video game landscape, you will uncover cultural insights on Twitch, the gaming community and Gen-Z audience, to develop strategic brand narratives for clients.
  • Working across a number of advertising verticals (CPG, QSR, FMCG, Technology, Finance, Retail, Automotive, etc) you will collaborate with new and existing clients to translate marketing objectives into creative campaigns that leverage the best of Twitch’s platform, products and talent.
  • You will partner with media agencies, advertising agencies and clients throughout Spanish-speaking LATAM to attend pitches, brainstorms and collaborative work sessions which evangelize and educate on behalf of the Twitch platform.

You Have:

  • A Bachelor's degree and approximately 5-10 years experience working on a dedicated creative team at an agency, brand or platform.
  • Fluency in English and Spanish.
  • You will have a portfolio of branded content work, solid creative instincts and high standards for campaign work.
  • You have excellent written and verbal communication skills.  You can take a complex concept and present it in a way that is easy to understand.
  • You must be familiar with the RFP process, analyzing briefs, the problems brands are trying to solve, and how to deliver an effective response.
  • You should have an understanding of Twitch, the Influencer space, branded content and the digital advertising landscape. 
  • You have experience presenting creative concepts to clients, and are comfortable pitching to executive level stakeholders.
  • You are comfortable working in a fast-paced environment, juggling multiple projects and collaborating with cross-functional teams across the country.

Bonus Points

  • Creative agency experience
  • Passion for Twitch/Gaming/esports

Perks

  • Medical Insurance
  • Life Insurance
  • Pension Plan
  • Maternity & Parental Leave
  • Gym Reimbursement
  • Paid Holidays
  • Transportation Benefits

Apply for this Job

* Required

  
  
When autocomplete results are available use up and down arrows to review
+ Add Another Education


Voluntary Demographic Questions

Our mission at Twitch is to enable creators to make a living entertaining and educating their fans. We serve a diverse, global community and it's important that we have teams with a wide range of backgrounds, experiences and perspectives, in order to better serve our streamers and grow our business. All team members play a vital part in bringing our mission to life. At Twitch, we believe everyone has a role to play in creating an inclusive environment where everyone can thrive and grow.

In order to measure our effectiveness in recruiting a wide range of talent to Twitch, we invite all applicants to self-identify their gender, race and ethnicity, gender identity, sexual orientation, disability and military veteran status.  It’s our policy to provide equal employment opportunities to all applicants based solely on their qualifications. Your voluntary self-disclosures will be anonymized in reporting, and will not be used in any aspect of employment related decisions, nor shared with hiring managers. Declining to self-identify will not subject you to adverse treatment. Twitch does not discriminate on the basis of gender, gender identity or expression, sexual orientation, race/ethnicity, veteran or disability status, or any other protected group. 

Self-identification categories:

  • Gender: A person’s sex, as defined by their assigned sex at birth.
  • Gender Identity: A person's internal perception of their gender and how they label themselves (may or may not correspond to gender assigned at birth).
  • Race/Ethnicity: A person’s race (Asian, Black, Native American or Alaska Native, Native Hawaiian or Pacific Islander, White, Two or More Races) and whether they identify as Hispanic/Latinx.
  • Sexual Orientation: A person's sexual identity in relation to the gender to which they are attracted.
  • Disability: A person who has a physical or mental impairment which substantially, or occasionally, limits one or more of their major life activities. Learn more here. 
  • Military Service: A person who has spent time serving in any branch of the military (may be retired or active). Learn more here.

 

I identify my gender as



I identify my gender identity as








I consider myself a member of the LGBTQ+ community



Race and Ethnicity








Military Veteran Status




Disability Status