About Us

Launched in 2011, Twitch is a global community that comes together each day to create multiplayer entertainment: unique, live, unpredictable experiences created by the interactions of millions. We bring the joy of co-op to everything, from casual gaming to world-class esports to anime marathons, music, and art streams. Twitch also hosts TwitchCon, where we bring everyone together to celebrate, learn, and grow their personal interests and passions. We’re always live at Twitch. Stay up to date on all things Twitch on LinkedIn, Twitter and on our Blog.

About the Role

As Creative Director, you are the creative leader that brings integrated campaign expertise, design innovation and thought leadership to all creative disciplines across EMEA. You think strategically and holistically about brand experience and how these map between creators, viewers and brand partners across markets. You are an innovator who thrives on delivering elegant and succinct creative solutions to complex briefs. Reporting to the Marketing Director EMEA, you will be responsible for defining creative strategy and development of Twitch’s digital marketing campaigns across these continents, laddering up to our global brand architecture but in a hyper-localised tone. 

You are a seasoned creative who works collaboratively and constantly thinks strategically about campaigns, branding and design. You have a passion for continually exploring the edges of brand expression to memorably impact culture.

You have an extensive background in conceptual creative development, brand strategy and copywriting, whilst embracing an exceptionally high standard of brand design. You will work collaboratively across marketing, brand, content, product and Biz Dev teams through a variety of media. Ultimately, you will define and lead the growth of the entire creative output in EMEA.

You Will:

  • Oversee the holistic creative strategy and direction of brand, product and content marketing campaigns across EMEA.
  • Coherently deliver all creative output internationally in-line with global guidelines but with a distinct, localised approach. 
  • Lead delivery of all creative, including developing a consistent and reliable infrastructure across multiple markets. 
  • Develop original, breakthrough creative for a variety of marketing and brand experience touch-points.
  • Work cross-functionally, balancing the needs of partners whilst being able to break down complex narratives into simple, compelling ideas.
  • Build, inspire, and lead an outstanding creative team through developing programs and forums for mentorship and thought-leadership.
  • Identify the best creative talent to support the growth of the Twitch brand across the continent. 

You Have:

  • 8+ years of proven success as a creative leader, with 5+ years of agency experience.
  • Demonstrated leadership skills and interpersonal capabilities to build, lead, manage and inspire teams in the long term. 
  • Experience working internationally, across diverse and complex organisations. 
  • Passion for content creation specific for new media, video, social content and paid advertising. 
  • Strong writing and design/art direction background.
  • Experience concepting and managing creative agencies, film productions and photo shoots on tight deadlines.
  • Engages in all content and able to present design vision and philosophy.
  • Ability to think clearly and contribute to editorial discussions and strategy during the entire design process, from concept through completion.
  • On time and on budget delivery of all major design, marketing projects.
  • Retention and job satisfaction of team members.
  • Strong perspective on creative culture and practice. 

Perks

  • Private Medical Insurance
  • Dental, Vision & Life Insurance
  • Pension Plan
  • Maternity & Parental Leave
  • Paid Time Off & Holidays
  • Commuter Benefits
  • Amazon Employee Discount
  • Monthly Contribution & Discounts for Wellness Related Activities & Programs (e.g., gym memberships, etc.)
  • Lunch Served Five Times a Week
  • Free Snacks & Beverages

We are an equal opportunity employer and value diversity at Twitch. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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Voluntary Demographic Questions

Our mission at Twitch is to enable creators to make a living entertaining and educating their fans. We serve a diverse, global community and it's important that we have teams with a wide range of backgrounds, experiences and perspectives, in order to better serve our streamers and grow our business. All team members play a vital part in bringing our mission to life. At Twitch, we believe everyone has a role to play in creating an inclusive environment where everyone can thrive and grow.

In order to measure our effectiveness in recruiting a wide range of talent to Twitch, we invite all applicants to self-identify their gender, race and ethnicity, gender identity, sexual orientation, disability and military veteran status.  It’s our policy to provide equal employment opportunities to all applicants based solely on their qualifications. Your voluntary self-disclosures will be anonymized in reporting, and will not be used in any aspect of employment related decisions, nor shared with hiring managers. Declining to self-identify will not subject you to adverse treatment. Twitch does not discriminate on the basis of gender, gender identity or expression, sexual orientation, race/ethnicity, veteran or disability status, or any other protected group. 

Self-identification categories:

  • Gender: a person’s sex, as defined by their assigned sex at birth.
  • Gender Identity: a person's internal perception of their gender and how they label themselves (may or may not correspond to gender assigned at birth).
  • Race/Ethnicity: a person’s race (Asian, Black, Native American or Alaska Native, Native Hawaiian or Pacific Islander, White, Two or More Races) and whether they identify as Hispanic/Latinx.
  • Sexual Orientation: a person's sexual identity in relation to the gender to which they are attracted.
  • Disability: a person who has a physical or mental impairment which substantially, or occasionally, limits one or more of their major life activities.
  • Military Service: a person who has spent time serving in any branch of the military (may be retired or active).

 

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