Turo is the world’s largest car sharing marketplace where you can book the perfect car for wherever you’re going from a vibrant community of trusted hosts across the US, UK, Canada, Australia, and France. Whether you're flying in from afar or looking for a car down the street, searching for a rugged truck or something smooth and swanky, Turo puts you in the driver's seat of an extraordinary selection of cars shared by local hosts.
About the team:
We’re seeking an ambitious and strategic individual to be Brand and Campaigns Manager for Turo Australia, where you'll play a pivotal role in growing brand awareness, building brand salience, and driving product education. Reporting to the Director of Marketing and Partnerships, this is a dynamic and fast paced role with a high degree of ownership. You'll work cross functionally with our design, CRM, host, and growth marketing teams to get things done.
What you’ll do:
- Develop a rich set of insights through primary market research that will help us understand our guest community better. By acting as an objective truth-seeker, you'll get to the heart of Turo’s customers, challenge assumptions, and provide data-driven recommendations to build great marketing communications, and ultimately grow Turo’s business in Australia.
- Maximise our PR and influencer agency relationships: you'll set the strategy and drive the day to day execution of our agency partners, holding them to a high degree of accountability. You're constantly seeking to optimise agency resources to achieve our marketing objectives.
- Orchestrate seasonal campaigns: work with cross functional teams to deliver seasonal campaigns that are tied to key cultural and travel moments throughout the year.
- Maintain a detailed marketing calendar of events and effectively project manage all the moving pieces to ensure our campaigns are executed flawlessly.
- Understand cultural moments and how to leverage them to increase the brand's narrative.
- Coordinate and develop impactful brand activations, cultural marketing campaigns, and brand marketing campaigns that grow brand awareness and build brand salience of Turo in Australia.
- Manage multiple work streams, work under pressure to deadlines, own decisions, manage big budgets and communicate clearly at every level through the business.
Your Profile:
- 5+ years of relevant brand management experience.
- Master storyteller: You can craft a compelling narrative across different channels - you know how to match the message to the medium.
- A "builder" personality: You're biased toward action, a phenomenal collaborator and expert simplifier. You never stop pushing towards clarity and delivery.
- Driven: You never hesitate to roll up your sleeves and seek something hands-on, you persevere when others fall away.
- Deep knowledge of upper funnel versus lower funnel dynamics, with a clear view on how to sufficiently evaluate the performance of campaigns.
- Strategic mindset to translate insights into marketing priorities.
- Highly collaborative in how you seek challenges and implement solutions.
- Proficient in articulating quantitative business data layered with consumer insights.
- Bachelor’s Degree in a related field (business/marketing)
Bonus if you have:
- High-growth startup experience is a plus.
#LI-LT1
Benefits
- Competitive salary, equity, benefits, and perks for all full-time employees
- Employer-paid medical, dental, and vision insurance (Country specific)
- Retirement employer match
- $2,000 Learning & Development stipend to invest in your professional development
- $1,000 USD Turo host matching and $1,500 USD vehicle reimbursement program
- $100 USD Monthly Turo travel credit
- Cell phone, internet and Fringe benefit stipend
- Paid time off to relax and recharge
- Paid holidays, volunteer time off, and parental leave
- For those who are in the office full-time or hybrid we have weekly in-office lunch, office snacks, and fun activities
- Annual Turbo Week (week-long, company-wide conference)
We are committed to building a diverse team. If you are from a background that's underrepresented in tech, we'd love to meet you.
Aside from an award winning work environment and the opportunity to be part of the world’s largest car sharing marketplace, we are also growing the team quickly - join us! Even if you don't meet every qualification, we are looking for people with enthusiasm for what we do and we will consider you for this and other possibilities.
Turo is an Equal Opportunity Employer and a participant in the U.S. Federal E-Verify program. Women, minorities, individuals with disabilities and protected veterans are encouraged to apply. We welcome people of different backgrounds, experiences, abilities and perspectives.
Turo will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance, as applicable.
We welcome candidates with physical, mental, and/or neurological disabilities. If you require assistance applying for an open position, or need accommodation during the recruiting process due to a disability, please submit a request to People Operations by emailing PeopleOps@turo.com.
About Turo
Turo is the world’s largest car sharing marketplace where you can book the perfect car for wherever you’re going from a vibrant community of trusted hosts across the US, UK, Canada, Australia, and France. Whether you're flying in from afar or looking for a car down the street, searching for a rugged truck or something smooth and swanky, Turo puts you in the driver's seat of an extraordinary selection of cars shared by local hosts.
Discover Turo at https://turo.com, the App Store, and Google Play, and check out our blog, Field Notes.
Read more about the Turo culture according to Turo CEO, Andre Haddad.
