Position Overview

Viator and TripAdvisor Experiences are looking for a talented marketing copywriter to contribute to the content strategy team. The ideal candidate combines the creative thinking of an agency copywriter with the results-oriented mindset of a UX writer. You are responsible for turning a creative brief into original copy that grabs the attention of the audience and platform, making the customer journey as user-friendly (and delightful) as possible.

Responsibilities

  • Develop a deep understanding of the Viator and TripAdvisor Experiences voice
  • Write and proof effective, concise copy in brand voice for a wide range of mediums including (but not limited to): CRM programming, social media messaging, and acquisition marketing collateral.
  • Collaborate with content team members to hone messaging for projects
  • Work cross-functionally to understand and meet general content strategy, design considerations, and business objectives
  • Offer copywriting support for promotions and campaigns under the guidance of brand and marketing managers, contributing new ideas along the way
  • Prioritize work effectively based on project deadlines and release dates
  • Ensure accuracy and consistency of marketing materials produced

Required Qualifications

  • Strong portfolio showing a variety of marketing executions with a focus on digital media including email marketing
  • 2–3 years of relevant copywriting experience at an ad agency or in-house creative team
  • Education: BA in Marketing, Journalism, English, or related field
  • Excellent communication skills with an ability to strike a balance between showing initiative and seeking appropriate guidance and input from others
  • Organization skills to handle multiple projects and meet deadlines with confidence in a fast-paced, ever-changing environment
  • Solid understanding and use of AP Style or Chicago Manual of Style and writing in American English
  • Strong work ethic with a high degree of accuracy and an eye for detail
  • Travel marketing experience desired but not required
  • Experience working with JIRA a plus

TripAdvisor provides a unique, global work environment that captures the speed, innovation and excitement of a startup, at a thriving, growing and well-established industry brand.  At TripAdvisor, you will be part of a dynamic, fun, and energetic team where you can immediately make meaningful contributions. 

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Demographics

Individuals seeking employment at TripAdvisor are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation, or any characteristic protected by law. TripAdvisor is committed to creating an inclusive culture. If you choose to share this information, it will allow us to track the effectiveness of our recruiting efforts and to monitor the diversity of our applicant pool for all roles and levels.

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