Time Inc. (NYSE:TIME) is a leading multi-platform consumer media company that engages over 170 million consumers globally every month. The company's influential brands include PEOPLE, TIME, FORTUNE, SPORTS ILLUSTRATED, INSTYLE, REAL SIMPLE, SOUTHERN LIVING and TRAVEL + LEISURE, as well as more than 60 diverse international brands. Time Inc. offers marketers a differentiated proposition in the marketplace by combining its powerful brands, trusted content, audience scale, direct relationships with consumers and unique first-party data. The company is home to growing media and platforms, including digital video, OTT, television, licensing, paid products and services and celebrated live events, such as the TIME 100, FORTUNE Most Powerful Women, PEOPLE’s Sexiest Man Alive, SPORTS ILLUSTRATED’s Sportsperson of the Year, the ESSENCE Festival and the FOOD & WINE Classic in Aspen.
MNI Targeted Media Inc., a Time Inc. company, provides targeted advertising solutions digitally and in magazines. MNI is the only resource marketers need to implement a scalable, targeted, multimedia campaign that gets results.
The Digital Ad Operations group is responsible for the launch of all MNI Digital campaigns. The Ad Ops Coordinator is responsible for confirming creative is to site specifications, managing the production process with vendor partners, generating and trafficking ad tags, and managing any issues that arise pertaining to campaign execution. The Digital Ad Operations group is also responsible for generating Quality/Assurance reports as campaigns go live and communicating with sites to troubleshoot technical issues and ensure a smooth campaign launch. The group works closely with creative agencies to ensure proper creative development and implementation of campaigns.
Facilitate the communication, workflow, trafficking and quality assurance of all digital media campaigns assigned to you.
Ensure that all accounts are managed in a timely fashion to meet campaign deadlines.
Test and traffic creative through third-party ad servers such as DCM and Conversant.
Pull Quality Assurance reports to verify status once campaigns go live.
Proactively reach out to clients and Sales Reps to determine submission deadlines, manage assets and any needed revisions, etc.
Be available to the Sales team for any general creative questions.
Facilitate calls between creative agencies and third-party creative developers.
Troubleshoot coding issues with HTML assets or pixels on client sites.
Experience in digital advertising operations and campaign management ideal.
Sound strategic thinker with strong creative problem solving abilities and analytical skills.
Experience with various third-party ad servers such as DART/ DCM, Pointroll, Spongecell, Mediaplex, Sizmek.
Aptitude and dedication to thrive in a dynamic and deadline oriented environment.
Demonstrated ability to be highly organized, have a strong attention to detail and the ability to work independently.
Strong written skills.
Bachelors Degree in Business, Communications, Marketing or related field (and/or equivalent, relevant work experience).
1 year minimum of Ad Operations experience preferred.