Time Inc. (NYSE:TIME) is a leading multi-platform consumer media company that engages over 170 million consumers globally every month. The company's influential brands include PEOPLE, TIME, FORTUNE, SPORTS ILLUSTRATED, INSTYLE, REAL SIMPLE, SOUTHERN LIVING and TRAVEL + LEISURE, as well as approximately 60 diverse international brands. Time Inc. offers marketers a differentiated proposition in the marketplace by combining its powerful brands, trusted content, audience scale, direct relationships with consumers and unique first-party data. The company is home to growing media and platforms, including digital video, OTT, television, licensing, paid products and services and celebrated live events, such as the TIME 100, FORTUNE Most Powerful Women, PEOPLE’s Sexiest Man Alive, SPORTS ILLUSTRATED’s Sportsperson of the Year, the ESSENCE Festival and the FOOD & WINE Classic in Aspen.
Associate Director, Marketing
Who are we looking for?
We want a can-do, innovative and forward thinking leader to support the sales strategy for current and prospective clients. You thrive in a fast-paced environment, are a superior project manager and have managed people before. Building cohesive, smart and persuasive proposals and utilizing research to highlight media solutions is what you like to do. Additionally, you are skilled in audience and media analysis, with superior problem solving skills. You are a storyteller - utilizing recommended digital solutions to craft a vision and are comfortable taking the lead to bring all the pieces together from a variety of teams.
Partner with digital planning team and sales team to create client-facing proposals and presentations.
Perform audience and category insights using syndication research tools (MEMRI/GfK MRI, Nielsen PrimeLingo, comScore, etc.).
Provide day-to-day oversight of marketing-related projects, while delegating efficiently.
Project Ownership: Confident in seeing a project from beginning to end, being the last-touch project manager before going to client review.
5-7 years’ experience, with focus on marketing and digital advertising
Exceptional Project Management Skills
Ability to multi-task and prioritize workload in fast-paced environment
Strong written and verbal communication skills
Demonstrated skills in syndicated research tools (MEMRI/GfK MRI, Nielsen PrimeLingo, comScore, etc.).
Demonstrated ability to form relationships with a myriad of personalities
Natural curiosity and genuine interest in digital marketing and advertising
Storytelling capability – Ability to take data and turn it into a strategic positioning/story, specifically around audiences