We believe in the power of creativity: creativity that makes people think, feel, and then act.

Creativity brimming with bravery and vision, heart and humor, imagination and truth.

We believe that brands should stand for more than what they’re selling.

With culture as our playground and emotion as our craft, we help our clients
change minds, win hearts, and create memories.

We believe that good people are the key to creating great work. Our halls are filled
with passionate thinkers and makers, seasoned experts and rising stars, who unleash
each other’s brilliance and celebrate every win as a team.

Together, we bring ideas from the page into the world, ideas that are so audacious, so original,
so meaningful that they couldn’t come from you or me - only we.



Job Overview: 

We’re hiring a Senior Strategist to help drive our agency forward. The perfect candidate will have a demonstrable track record and passion for understanding the consumer and business environment and translating that understanding into leading and inspiring the work we do to drive demonstrable results. While the position is primarily focused in mobile/social programs we are looking for talent that also has experience across the comms spectrum and is focused on driving consumer and business understanding and behavior, that can lead and develop our strategic team and thinking in our New York Office. This position will involve travel in the US.


  • Develop strategic plans for our clients and brand teams, and partner extensively with internal teams to develop creative and digital/traditional programs for consumers, shoppers and patients.
  • Develop consumer-engagement strategic frameworks that are distinct and effective (that produce quantifiable business results) – and add value to the lives of consumers.
  • Interact directly with clients – Directors, VPs, and C-Level leaders – advising them on how to harness digital marketing, data and technology to better attract, engage and retain consumers, increase brand reach, and elevate their reputation. develop marketing strategies that increase customer acquisition, engagement, sales conversion and loyalty/persistence.
  • Develop marketing strategies that increase customer acquisition, engagement, sales conversion and loyalty/persistence.


  • 7+ years Work Experience - Approximately 5+ years of overall business experience primarily in digital marketing
  • Agency Experience – At least 3+ years within an agency that focuses on consumer advertising, marketing, media, or digital marketing.
  • 360 Consumer Engagement Strategy - Ability to interpret primary and secondary research, and develop brand positioning, personas, customer journeys and communication planning. Hands-on experience in digital (social, mobile, web) marketing and paid/earned media.
  • Marketing Business Acumen – Strong understanding of the value drivers of a client’s business including the key drivers of customer acquisition, engagement, conversion, retention, loyalty and advocacy as well as brand reach, sentiment and consumer segmentation analysis.
  • Consumer Marketing Breadth & Depth – Understanding and experience in as many of the following areas of consumer marketing: brand strategy, positioning, advertising, product and service development, public relations (PR), customer relationship management (CRM), mobile marketing, social media, digital advertising, search engine optimization (SEO), and search engine marketing (SEM).
  • Client and Agency Partnerships – Proven experience developing trust among a client’s leadership team and navigating it before, during and after strategic development and execution. Ability to partner effectively with internal agency client and department leaders (such as insights and analytics, account and creative).
  • Management and Leadership – Experiencing managing individuals is a plus, and that can include direct management or cross-functional leadership to develop and continuously improve our staff professionally.
  • Writing and Speaking – Excellent written and oral communication skills and presentation experience to senior executives as well as a thought leadership in digital marketing (white papers, industry trade articles, etc.).
  • Travel - Ability to travel 20-30% of the time to meet with existing and prospective clients, attend industry trade shows and provide coaching and leadership to our team of strategists around the country.
  • Education - Bachelor's degree, Master's preferred, preferably in marketing or business.  

Apply for this Job

* Required


U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at The Marketing Arm are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Form CC-305

OMB Control Number 1250-0005

Expires 1/31/2020

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

Because we do business with the government, we must reach out to, hire, and provide equal opportunity to qualified people with disabilities1. To help us measure how well we are doing, we are asking you to tell us if you have a disability or if you ever had a disability. Completing this form is voluntary, but we hope that you will choose to fill it out. If you are applying for a job, any answer you give will be kept private and will not be used against you in any way.

If you already work for us, your answer will not be used against you in any way. Because a person may become disabled at any time, we are required to ask all of our employees to update their information every five years. You may voluntarily self-identify as having a disability on this form without fear of any punishment because you did not identify as having a disability earlier.

How do I know if I have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Blindness
  • Deafness
  • Cancer
  • Diabetes
  • Epilepsy
  • Autism
  • Cerebral palsy
  • Schizophrenia
  • Muscular dystrophy
  • Bipolar disorder
  • Major depression
  • Multiple sclerosis (MS)
  • Missing limbs or partially missing limbs
  • Post-traumatic stress disorder (PTSD)
  • Obsessive compulsive disorder
  • Impairments requiring the use of a wheelchair
  • Intellectual disability (previously called mental retardation)
Reasonable Accommodation Notice

Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.