We are seeking an experienced Marketing Community Manager passionate about games, gaming communities, communications and social media, to create a new approach to talking about Games and eSports and building the brand reputation. This contributor role works in close partnership with integrated global marketing and game team to build excitement and relationships on behalf of the franchise.
The ideal candidate is result driven organized, proactive, and self-motivated, a student of marketing and communications, and has a proven track record of large-scale community development efforts in the entertainment or gaming industry. It is a must to be an expert in player-facing experiences that is always checking for trends and has proven experience with content creation, editorial and consumer brand and practical knowledge managing teams.
Ensure editorial strategies positively impact our business goals;
Create communications (e.g., social posts, blogs) with high levels of quality and timeliness.
Manage content calendars.
Work closely with other departments to guarantee all projects stay on time and hit important milestones;
Bring innovation to existing initiatives;
Review past projects to guarantee the improvement for the next ones;
Manage third party vendors;
Drive the design and execution of Brazilian community development efforts.
Strategize and execute on reactive communications to players.
Create engagement opportunities at in-person and online events.
Analyze and report on content performance data to drive continuous improvement, optimization, and innovation.
Provide meaningful feedback to game teams on the community’s sentiment, concerns, and suggestions.
Collaborate with global teammates.
Ensure quality on behalf of the team and brand.
5+ years of proven experience in the entertainment or gaming industry, community and marketing communications
Good pool of vendors to attend our quality bar
Be able to accurately and authentically communicate messages across language barriers
Passionate about games and eSports
Familiar with project management and process improvement
Able to travel, including international travel, and work long hours and weekends as needed
To be goal oriented: you are an innovator, and you launch projects and initiatives while always thinking about the value and impact on the players
Strong analytical problem-solving skills
Bias to action, proactive & innovative by nature
Fluent English highly preferred
Good social and communications skills
Video Publishing/Production experience
Diversity, Equity & Inclusion at Tencent:
Diversity, equity and inclusion are important, interdependent components of our workplace. As an equal opportunity employer, we firmly believe that diverse voices fuel our innovation and allow us to better serve our users and the community. We foster an environment where every employee of Tencent feels supported and inspired to achieve individual and common goals.