Premion, the new “Over-the-Top” (“OTT”) advertising and media business, seeks Digital Operations Specialist. The Digital Operations Team supports all day-to-day Ad Operations for assigned accounts, aiding campaign planning, scheduling, implementation and tracking. This role involves maintaining relationships with third party vendors and media agencies to ensure proper delivery of Digital ad campaigns. Premion is a high growth division of TEGNA,
Responsibilities:
• Implement and manage online advertising campaigns
• Perform the day-to-day ad scheduling in FreeWheel and our proprietary DSP Octillion
• Monitor delivery of campaign from beginning to end and optimizing as needed
• Consult with Account Management to ensure a successful advertising campaign
• Attend weekly meetings with Account Management team to discuss delivery issues
• Work with Yield Management to manage margins
• Work with Yield partner to move demand to different supply sources
• Review daily reporting to find potential campaign set up and campaign delivery problems
• Review Rejection Summary in DSP and suggest changes to increase delivery
• Perform the day-to-day ad placement, scheduling and updates for customers which may include weekends or after hours
• Prepare and edit HTML code used to track ad creative
• Prepare creative and client for deployment on different platforms, IE Hulu
• Follow-up with immediate action & provide concise, timely feedback within the deadlines established
• Self-manage tasks / schedule for effective and efficient time management
• Troubleshoot targeting issues, resolve any traffic issues and reconcile discrepancies
• QA all VAST tags and MP4 Files to meet specs
Requirements:
• 1-2 years of online ad trafficking experience
• Ability to multi-task, and work efficiently within a high-paced changing environment
• Knowledge of HTML, CSS, Flash, and JavaScript
• Strong organizational and time management skills
• Strong written and communication skills
• Able to interact comfortably with both clients and other internal departments
• Ideal candidate is someone who possesses the ability to take initiative and drive projects with minimal supervision
• BA/BS preferred
Benefits:
TEGNA offers comprehensive benefits designed to safeguard the physical, mental and financial health of our employees and their families. TEGNA offers two medical plan options for full and part-time employees through Blue Cross Blue Shield of Texas, as well as access to dental and eye care coverage; fertility, surrogacy and adoption assistance; disability and life insurance.
Our 401(k) program offers full, part-time and temporary employees the opportunity to contribute 1% - 80% of their pay on a pre-tax basis to TEGNA’s 401(k). Contributions made up to the first 4% of pay are eligible for a 100% match from the company and are 100% vested from day one.
Regardless of participation in TEGNA medical plans, ALL employees receive nine free virtual doctor’s appointments with a physician through Teladoc, and 12 annual therapy sessions with a licensed clinician for themselves and each of their family members through Spring Health.
TEGNA’s Paid Time Off (PTO) program begins with 15 days of PTO for full-time employees, and nine paid holidays.
*Union employees should refer to their collective bargaining agreement for details specific to their benefits.
About TEGNA
TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. With 64 television stations in 51 U.S. markets, TEGNA is the largest owner of top 4 network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide. TEGNA also owns leading multicast networks True Crime Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, digital and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. For more information, visit www.TEGNA.com.
EEO statement:
TEGNA Inc. is a proud equal opportunity employer. We are proud to be an equal opportunity employer, hiring and developing individuals from diverse backgrounds and experiences to add to our collaborative culture. We value and consider applications from all qualified candidates without regard to actual or perceived race, color, religion, national origin, sex, gender, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, disability, medical condition, enrollment in college or vocational school, political affiliation, military or veteran status, citizenship status, genetic information, or any other basis protected by federal, state or local law. TEGNA will reasonably accommodate qualified individuals with disabilities in accordance with applicable law. If you are in need of an accommodation in order to submit your application, please email askhr@tegna.com
