Who You Are:
As a Strategy Director, Communcations, you are a leader who identifies and maximizes the opportunities on your accounts. With your peers in Business and Creative you are part of a well-oiled team, a part-owner and you act accordingly. Through directly managing and mentoring across the department you reinforce your own skill set. You aren’t just delegating; you lead by example and nurture growth in the people around you. You have an informed perspective on the categories your brands operate in and the audiences they target. This perspective is grounded in truth and steeped in cultural insight, which grants you authority.
The Strategy Director is tasked with bringing modern, social and community-minded creative ideas to life. You are responsible for setting the vision for the discipline alongside the Executive Strategy Director, overseeing the output of communications strategies, and identifying opportunities to both sell clients on nontraditional ideas and see them through to fruition.
What You’ll Do:
- Craft exceptional Communications strategies: You bring innovative, fresh communications thinking to our Creative and Strategy teams. You are able to identify/prioritize key comms tasks and develop relevant ideas that come to life in innovative ways. You are able to co-create inspiring, informative briefs for our creative teams, in collaboration with our Strategy and Business partners.
- Guide creative: You recommend the best set of creative deliverables to fulfill objectives, adjusted to budgets, time and resource limitations. You consult on prioritization of assets and collaborate with media partners to ensure consistency across media plans. You provide channel and platform-specific best practices and best-in-class examples for creative inspiration.
- Provide POVs in a quick, efficient manner: You are not intimidated by developing time-sensitive POVs on media and marketing tactics, collaborating with cross-functional teams and partner agencies when necessary.
- Distill information into key themes and takeaways: You are comfortable using 3rd party research tools and able to refine complex information and data into key takeaways and/or compelling hypotheses. You are able to prepare and give presentations on findings & recommendations for internal and external stakeholders.
- Actively contribute and bring your voice to the table: You are leading and contributing to team brainstorms and workshops. You are unafraid to voice your opinions and raise a hand if you anticipate any issues.
Preferred Qualifications:
- 7+ years of experience in strategy or communications planning
- Track record of exceptional communications strategy outputs, developing compelling, focused briefs and strategic frameworks for different needs & across all channels. Ability to own and lead internal and external workshops and brainstorms. Ability to convert new business pitches into wins, inclusive of communications opportunities.
- Strategic client partner and a fearless team leader. Experience managing across multiple clients and teams. Ability to build strong relationships across agency leads and create growth opportunities for Communications. Ability to harness your influence to sell-in and defend work, pushing creative work to be its very best.
- Prior experience working closely with VP/Director-level clients within brand/marketing, consumer insights, and innovation is a must, C-suite is a plus.
- Excellent interpersonal, organizational, and written communication skills. Ability to write clear POV’s, client-ready communication, and presentations.
- An advertising, marketing, media and creative enthusiast with a passion for pop culture and data.
Who We Are:
TBWA is The Disruption® Company, a global agency collective of 10,000+ creative minds operating in over 80 countries. Named one of the World's Most Innovative Companies by Fast Company four years in a row, and Adweek's 2022 and 2021 Global Agency of the Year, we are a disruptive brand experience company that uses creativity to help businesses acquire a greater share of the future.
TBWA\Chiat\Day develops strategies, advertising and brand experiences for some of the world's most iconic brands, with offices in New York, Los Angeles and Nashville.
TBWA\Chiat\Day Values
Our creative product is everyone’s responsibility.
We are tough on work. We are kind to each other.
When we take care of each other, the rest takes care of itself.
TBWA\Chiat\Day Attitudes
Curiosity: Be open minded to ideas wherever they come; curious people are often unafraid of change;
Collaboration: Self-confidence without a big ego; work with all types of people;
Integrity: What we say is what we do; it is honesty and respect in our dealings with people;
Resourcefulness: To find ways to do whatever we have to do for our clients, and our people.
Location:
Given the nature of Strategy team, we are only considering candidates that currently live in or wish to relocate to New York City.
The annual salary range for this role is $100,000 - $170,000 and may vary depending on the candidate’s geographic location and experience. Other compensation includes relocation costs, if applicable and eligibility for discretionary bonus, subject to terms/conditions of discretionary bonus program.
Benefits for this role include health/vision/dental insurance, 401(k), stock purchase, vacation, sick and personal days, Also, you will be eligible (approximately thirty days after you commence employment) to participate in all disability, life, travel insurance plans and programs, retirement plans subject to the terms and conditions of such benefit plans. Please don’t let our posted ranges keep you from exploring this or any other exciting opportunities within TBWA.
