About TaskRabbit

At TaskRabbit, we want to make your neighborhood a little more familiar. Whether it’s a handyman (or woman!), a housecleaner, moving help or delivery person, we’re imagining a world where everyone will have a go-to team to make everyday life easier.

As a pioneer of the sharing economy, TaskRabbit was founded on the premise of neighbors helping neighbors. Since then, our network has grown to three countries and 45+ cities, yet our core mission of creating a better everyday life for everyday people has remained the same.

Together with IKEA, we’re creating more opportunities for people to earn a consistent, meaningful income on their own terms by building lasting relationships with clients in communities around the world.

We are a group of mission-minded people. Our culture is collaborative, pragmatic, and fast-paced. We’re looking for talented, entrepreneurially-minded and data-driven people who also have a passion for helping people do what they love - and have a ton of fun while they’re at it.

About the Position

The Marketing team at TaskRabbit is data driven and results oriented. Reporting to the Director of Performance Marketing, you will play a critical role in growing and scaling TaskRabbit's client base. We are seeking a talented individual who has strong analytical skill sets to run Paid Search and other performance marketing channels. The performance marketing channels are focused on driving growth through client acquisition and retention. The ideal candidate will have a strong analytical background with a desire to make products grow.

Responsibilities

  • Paid Search Strategy & Management
    • Strategize, plan and build out SEM strategy to scale and grow our the monthly tasks posted on the platform across geos globally.
    • Responsible for budget allocation across Google and Bing.
    • Create long-tail keyword strategy that maps to ad copy and landing page category strategy.
    • Develop SEM creative strategies that maps to customer journey.
    • Create and manage retargeting strategies.
    • Explore other opportunities for driving growth with paid marketing channels and build business cases for new expansions.
      • Drive growth in our performance marketing channels by efficiently scaling conversion volume through testing and optimizations.
      • Exploration of new keywords and bidding strategies.
      • Analyze performance of campaigns and ad sets.
  • Stay ahead of industry trends and leverage emerging capabilities in the digital landscape
    • Strong interpersonal and communication skills, with the ability to communicate and influence effectively across various departments.
    • Ability to handle multiple projects from strategy to execution.
    • Excellent time-management skills and attention to detail.
    • Adapts well to fast-paced working environment.
    • Professional, positive, upbeat attitude.
    • Experience within SQL and able to write queries huge plus.
    • Adwords Certified
    • Previous people management experience
      • Data Analysis
        • Develop reporting structure for Paid Search and other performance marketing channels.
        • Optimize campaigns based on campaign KPIs through testing initiatives including ad copy, keywords, bidding, landing page and targeting.
        • Work cross-functionally with Product, Data Science, and Engineering to automate data collection and improve attribution analysis.
        • Manage data collection processes and ensure quality tracking across all channels.

      Qualifications

      • Minimum of 8 years of experience working on performance marketing with a focus on user acquisition.  Minimum 5+ years experience in SEM.
      • Proven track record of managing and executing Google AdWords accounts at scale.
      • Experience with Search Automation tools (Kenshoo, AdWords API).
      • Experience with web analytics tools like Google Analytics.
      • Strong understanding of performance marketing channels and experience optimizing campaigns by relevant KPIs such as CPA, ROAS, etc.
      • Analytical mindset and creative thinker to strategize and execute on A/B tests within campaigns.
      • Comfortable working cross-functionally with Product, Design, Engineering and Agencies.
      • Great communication skills. You are capable of translating your data-driven insights into actionable recommendations.
      • Passion for exploring and testing new performance marketing channels.

       

 

You’ll love working here because:

  • The People. You will be surrounded by some of the most talented, supportive, smart, and kind leaders and teams -- people you can be proud to work with!

  • The Values.
    • Care Deeply. We take time to be present and partner with our team and communities.
    • Level Up. We navigate through ambiguity and go the extra mile.
    • Be A Better Neighbor. We build a diverse and sustainable community and encourage all voices.
    • Lead The Future Together. We value entrepreneurship and inspire by action.

  • The diverse culture. We believe that we make better decisions when our workforce reflects the diversity of the communities in which we operate. Women make up more than half of our team and leadership, and we strive to recruit and retain employees from all over the world.

  • The perks. TaskRabbit offers comprehensive medical benefits, generous vacation and holiday time off, commuter benefits, learning and development opportunities, career development trainings, monthly TaskRabbit product stipends, IKEA discounts, free lunch, weekly meditations, charity events, and a dog-friendly office.

Company Overview:

TaskRabbit is a task management network that conveniently connects people with Taskers to handle everyday home to-do’s, such as furniture assembly, handyman work, moving help, and much more. Acquired by IKEA Group - the world’s largest furniture retailer - in 2017, TaskRabbit operates in the United States, the United Kingdom and Canada and is expanding its global reach rapidly.

As a pioneer of the sharing economy, TaskRabbit was founded in 2008 on the premise of neighbors helping neighbors.  Since then, our network has grown to three countries, 45 cities and over 140,000 Taskers, yet our core mission has remained the same. We want to make everyday life easier for everyday people. And by doing that, we can make your neighborhood a little more familiar.

In 2017, TaskRabbit launched TaskRabbit for Good (TR4G), which connects neighbors to build sustainable and compassionate communities. TaskRabbit for Good was created to make it easier for neighbors to give back locally and make a positive impact in communities around the world. TaskRabbit donates a portion of its service fee from all TR4G initiatives to best-in-class local non-profit organizations tackling social and environmental challenges.

TaskRabbit’s headquarters is located in the heart of San Francisco, with three other offices in New York City, Austin, and London.

Equal Opportunity Employer

TaskRabbit is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, ancestry, citizenship, gender, gender identity, sexual orientation, age, marital status, military/veteran status, or disability status. TaskRabbit is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.

TaskRabbit will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.

Apply for this Job

* Required

  
  


U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at TaskRabbit are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Form CC-305

OMB Control Number 1250-0005

Expires 1/31/2020

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

Because we do business with the government, we must reach out to, hire, and provide equal opportunity to qualified people with disabilities1. To help us measure how well we are doing, we are asking you to tell us if you have a disability or if you ever had a disability. Completing this form is voluntary, but we hope that you will choose to fill it out. If you are applying for a job, any answer you give will be kept private and will not be used against you in any way.

If you already work for us, your answer will not be used against you in any way. Because a person may become disabled at any time, we are required to ask all of our employees to update their information every five years. You may voluntarily self-identify as having a disability on this form without fear of any punishment because you did not identify as having a disability earlier.

How do I know if I have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Blindness
  • Deafness
  • Cancer
  • Diabetes
  • Epilepsy
  • Autism
  • Cerebral palsy
  • HIV/AIDS
  • Schizophrenia
  • Muscular dystrophy
  • Bipolar disorder
  • Major depression
  • Multiple sclerosis (MS)
  • Missing limbs or partially missing limbs
  • Post-traumatic stress disorder (PTSD)
  • Obsessive compulsive disorder
  • Impairments requiring the use of a wheelchair
  • Intellectual disability (previously called mental retardation)
Reasonable Accommodation Notice

Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.