About TailorCare
TailorCare is transforming the experience of specialty care. Our comprehensive care program takes a deeply personal, evidence-based approach to improving patient outcomes for joint, back, and muscle conditions. By combining a careful assessment of patients’ symptoms, health histories, preferences, and goals with predictive data and latest evidence-based guidelines, we help patients choose—and navigate—the most effective treatment pathway for them, every step of the way.
TailorCare values the experiences and perspectives of individuals from all backgrounds. We are a highly collaborative, curious, and determined team passionate about scaling a high-growth start-up to improve the lives of those in pain. TailorCare is a remote-first company with a hybrid office in Nashville.
About the Role:
Do you love developing messaging that engages, informs, educates, and builds culture? Are you looking for a position with growth opportunities? We’re looking for an exceptional Senior Marketing and Communications Analyst to join TailorCare’s marketing and communications (marcom) team. You will have the opportunity to execute strategies that lay the foundation of marketing and culture at TailorCare. You will report to the VP, Marketing and Communications and collaborate closely with clinical operations, human resources, product management, and engineering in a fast-paced environment. This role requires a combination of analytical skills, creativity, and excellent communication abilities to create impactful campaigns that enhance the company's reputation internally and externally.
Responsibilities:
- Content Creation: Create engaging and persuasive materials, including website content, blog posts, social media updates, email campaigns, and promotional materials.
- Brand Management: Maintain and enhance the company’s brand image by ensuring consistent messaging and branding across all communication channels.
- Public Relations: Create and distribute press releases, draft talking points, and manage media inquiries.
- Event Management: Coordinate marketing events, trade shows, and conferences to promote the company and its products/services.
- Analytics and Reporting: Monitor, analyze, and report on the performance of internal and external marcom efforts.
- Team Collaboration: Work closely with cross-functional teams, including clinical operations, human resources, product management, and engineering to align marcom strategies with overall business goals.
- Digital Marketing: Collaborate on digital marketing campaigns, social media maintenance, email marketing, and SEO/SEM to increase online visibility, and lead generation.
Qualifications:
- Bachelor's degree in marketing, communications, journalism or related field, or equivalent practical experience
- 4+ years of experience in marketing or communications, ideally in healthcare
- Strong portfolio that demonstrates knowledge of marketing and communications
- Excellent written and verbal communication skills
- US work authorization
What's In It For You
- Meaningful work each day, we care deeply about our mission, our patients, and each-other.
- Work from anywhere in the US that best fits your lifestyle, or, for those that enjoy an in-person environment, join teammates in our hybrid hub Nashville.
- Rich PTO and holiday plans to ensure you have time away to rest and recharge
- We offer paid parental leave, support a healthy work-life integration, and offer work flexibility – we love to talk about our pets and families.
- Medical, dental, vision, life, disability, wellness resources, and an employer HSA contribution all from Day 1.
- We are committed to fair and equitable pay for all employees, and we help you achieve your future goals with an employer match 401k.
- An inclusive workplace where you can lean on your teammates, offer candid feedback, and bring your true self to work each day.
TailorCare seeks to recruit and retain staff from diverse backgrounds and encourages qualified candidates to apply. TailorCare is an equal opportunity employer and does not discriminate on the basis of age, sex, gender identity/expression, sexual orientation, color, race, creed, national origin, ancestry, religion, marital status, political belief, physical or mental disability, pregnancy, military, or veteran status.
