Who is Taco Bell?

Taco Bell Corp., a subsidiary of Yum! Brands, Inc. (NYSE: YUM), is the world’s largest Mexican-inspired quick service restaurant (QSR) brand. From breakfast to late night, Taco Bell serves customizable tacos, burritos and quesadillas, among other craveable choices like the Crunchwrap Supreme® and Nacho Fries. Taco Bell offers a wide variety of plant-based menu items and was the first QSR brand to offer American Vegetarian Association (AVA)-certified menu items. 

Taco Bell and its more than 350 franchise organizations proudly serve over 42 million customers each week through over 7,000 restaurants, as well as through its mobile and desktop touchpoints and via delivery ordering services. Internationally, Taco Bell has over 600 restaurants, with plans to add 2,000 more restaurants in the next decade. Much of Taco Bell’s everlasting appeal with its fans and legendary connection in lifestyle culture are rooted in cutting-edge, buzzy marketing campaigns.  From helicoptering 10,000 Doritos Locos Tacos to residents of remote Bethel, Alaska, to selling out “The Bell Hotel”—a Taco Bell-themed resort hotel—in less than two minutes, the brand continues to push industry boundaries. 

Taco Bell is equally focused on creating a positive impact on the world in fresh ways through Food, People and Planet initiatives. One example is through supporting the Taco Bell Foundation, which encourages restaurant team members and fans to pursue their educational passions through programs such as the Live Más Scholarship. According to Harris Poll, Taco Bell has been named America’s Best Mexican-Food Restaurant for two back-to-back years and has been named “Most Innovative Company” by Fast Company and topped Entrepreneur’s “Franchise 500” list for two years in a row.  

About the Job:

Taco Bell’s business is in the midst of a transformation to become a digital-first brand through the entire Customer Experience.  In the next 5 years, the business aims to increase sales through digital channels with a fast, seamless, and more personalized approach to the customer experience.  The primary purpose of this team is to drive towards a breakthrough transformation of Taco Bell’s Customer Experience across the entire customer journey – from engaging with the brand and ordering food, all the way through anticipating and receiving the food, and ultimately re-engaging. This role’s primary focus is to inject the digital mindset and omnichannel, end-to-end customer experience into new concepts and brand innovations in order to fuel the brand for future growth and modernization in service of our target customer, the Cultural Rebel.

The Associate Manager of Restaurant Concepts and Customer Experience is responsible for working with cross-functional teams to help initiate, plan and execute tests and program ideas for new restaurant concepts to create an easy, seamless and distinctive customer experience.  This role will sit on the Digital & Omnichannel Customer Experience (DOPE) team, reporting to the Sr. Manager of Omnichannel Customer Experience.

The Day-to-Day:

  • Receive direction and then execute on new concepts and programs that Taco Bell would like to test in our restaurants that enable digital channel growth and provide a relevant, easy and distinctive experience for when the digital and physical meet at the ‘moment of truth’ – when the customer, team member and food come together all at the same time.
  • Collaborate with cross-functional teams and ensure that various mobile pickup scenarios and in-restaurant experiences are tested and implemented through the lens of the customer – Examples: Mobile Drive Thru Lanes, Mobile Parking and Pick Up shelves, new building types, and experiences that drive a modern customer experience
  • Take the lead (even if not the formal project lead) on moving projects and initiatives forward with passion for driving meaningful results
  • Build and execute project plans and timelines
  • Identify roadblocks and lead discussions to drive solutions and resolutions
  • Champion DOPE initiatives and suggest & develop better processes to achieve those initiatives
  • Seek to understand the why behind other’s motivations and practice driving consensus
  • Proactively keep a pulse on competitors, industry leaders, etc., Educate and inspire the cross-functional team on best practices, breakthrough ideas, etc.
  • Create space and time to ideate with others both within DOPE and outside of DOPE on how to build and distinguish the brand through the customer experience
  • Communicate often and effectively with stakeholders on progress of initiatives
  • Assist in setting KPIs and working with analytics teams to gather data and metrics to assess concepts and tests, turning insights and analytics into actionable recommendations.
  • Flex with the needs of the job and the business – possibly having to wear multiple hats to support changing business priorities

Is This You?

  • Bachelor's Degree required, Master’s Degree a plus
  • Minimum 4-5 years of relevant experience in digital marketing, customer experience and project management
  • Experience in multi-channel retail, consumer products or QSR industry
  • Working understanding of how to bring programs/concepts to life with an iterative approach and the ability to learn forward and fail fast
  • Demonstrated ability to work with cross-functional teams to achieve a common goal
  • Working knowledge of how to gather, synthesize and present data around established KPIs
  • Outstanding interpersonal communication skills, with the ability to partner, give and take, influence interface effectively with all levels of management
  • Demonstrated project management, organization and planning skills
  • Possess an innate curiosity and comfortable working with ambiguity
  • Adept at taking initiative and proactively asking questions to gain clarity – action oriented
  • Positive, flexible mindset with the ability to pivot and react to changing environments or program challenges

Why Taco Bell?

We truly believe that where you work matters, and we know a thing or two about what makes employees happy. Join us on our mission of feeding people’s lives with más!

Work-Hard, Play-Hard:

  • Year-round Flex day Fridays
  • Free snacks, drinks and bagel & donut Fridays
  • Onsite childcare through Bright Horizons
  • Onsite dining center and game room (yes, there is a Taco Bell inside the building)
  • Onsite dry cleaning, laundry services, carwash, Booster gas delivery
  • Onsite gym with fitness classes
  • 4 weeks of vacation per year plus holidays and time off for volunteering
  • Tuition reimbursement and education benefits
  • Discounts for life’s adventures (ex: theme parks, wireless plans, etc.)
  • Generous parental leave for all new parents and adoption assistance program
  • Opportunity to taste test new products
  • 401(k) with a 6% matching contribution from Yum! Brands with immediate vesting
  • Comprehensive medical and dental including prescription drug benefits and 100% preventive care
  • Healthcare and dependent care flexible spending accounts
  • Opportunities to support the Taco Bell Foundation’s educational initiatives and programs.
  • Recognition based culture and unique, fun events year round (recess at work, Halloween Spooktacular, employee art show benefiting Taco Bell Foundation, etc.)

*Please note that some perks/amenities may not be available and/or may be modified at the Company’s sole discretion during the COVID-19 temporary work-from-home period.

Apply for this Job

* Required

resume chosen  
(File types: pdf, doc, docx, txt, rtf)


Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Taco Bell’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.