Who is Taco Bell?

Taco Bell Corp., a subsidiary of Yum! Brands, Inc. (NYSE: YUM), is the nation's leading Mexican-inspired quick service restaurant (QSR) brand. From breakfast to late night, Taco Bell serves made-to-order and customizable tacos and burritos, among other craveable choices, and is the first QSR restaurant to offer American Vegetarian Association (AVA)-certified menu items.

Taco Bell and its more than 350 franchise organizations proudly serve over 42 million customers each week through over 7,000 restaurants around the world, as well as through its mobile, desktop and delivery ordering services. Internationally, Taco Bell has over 600 restaurants, with plans to add 2,000 more restaurants in the next decade.

The brand encourages its fans to “Live Mas” and connects with them through sports, gaming and new music via its Feed The Beat® music program. Taco Bell also provides education opportunities and serves the community through its nonprofit organization, the Taco Bell® Foundation™, and connects fans with their passions through programs such as the Live Mas Scholarship program. According to Harris Poll, Taco Bell has been named America’s Best Mexican-Food Restaurant for two back-to-back years.

About the Job:

At Taco Bell, we aren’t just looking for candidates. We are looking for digital rock stars who understand are passionate about how technology can improve our overall customer experience. We are seeking the right person to join our Digital Team. The Digital Analytics Associate Manager will focus on tagging, analyzing and optimizing our customer behavior across all digital channels to drive sales. They will work cross functionality with our ecommerce, marketing and technology teams as well as our various vendors.

The Day-to-Day:

  • Lead Omni-channel analytics and tagging strategy across web, app and kiosk channels
  • Analyze customer behavior to identify areas of UX optimization and new feature development
  • Manage analytics and tagging vendors to ensure all platforms are reporting accurately
  • Partner with Product Owners to design A/B tests and experiments to drive better results
  • Work closely with QA on data layer validation tests to ensure new features are tracked properly
  • Oversee personalization engine to analyze and optimize up-sell performance across
  • Constantly monitor and analyze digital channel performance to identify areas of opportunity

Is This You?

  • Passionate about consumers and technology “Data Driven”
  • Flexible and eager to drive results
  • Collaborative
  • Insanely curious
  • Ability to think, plan and execute resourcefully, across multiple projects
  • Thrives in fast-paced environment
  • A team player who is accountable and flexible
  • 3 – 5 years of experience in web analytics (i.e. Google Analytics), personalization tools, tag management solution, and testing tools
  • Bachelor’s degree (or MBA) in Business, Marketing, or quantitative discipline
  • Outstanding analytical, critical thinking and organizational skills with high attention to detail
  • Ability to interact with senior management, work independently and work cross functionality in a collaborative environment

Why Taco Bell?

We truly believe that where you work matters, and we know a thing or two about what makes employees happy. Join us on our mission of feeding people’s lives with más!

Work-Hard, Play-Hard:

  • Year round flex-day Fridays
  • Free snacks, drinks and bagel & donut Fridays
  • Onsite childcare through Bright Horizons
  • Onsite dining center and game room (yes, there is a Taco Bell inside the building)
  • Onsite dry cleaning, laundry services, carwash, salon services
  • Onsite gym with fitness classes and personal trainer sessions
  • 4 weeks of vacation per year plus holidays and time off for volunteering
  • Tuition reimbursement and education benefits
  • Discounts for life’s adventures (ex: theme parks, wireless plans, etc.)
  • Generous parental leave for all new parents and adoption assistance program
  • Opportunity to taste test new products
  • 401(k) with a 6% matching contribution from Yum! Brands with immediate vesting
  • Comprehensive medical and dental including prescription drug benefits and 100% preventive care
  • Healthcare and dependent care flexible spending accounts
  • Opportunities to support the Taco Bell Foundation’s educational initiatives and programs.
  • Recognition based culture and unique, fun events year round (recess at work, Halloween Spooktacular, employee art show benefiting Taco Bell Foundation, etc.)

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