Join Sweeten, a fast growing, award-winning tech company founded by three trained architects. We're a team of super ambitious, driven, and fun people who are fascinated by construction, design, and tech. We're building the go-to marketplace for major renovations by changing the way renovators, general contractors, and architects find and work with one another.

We're seeking a Content Manager to support the development, production and promotion of real-life renovation stories and expert advice for the company's award-winning blog and beyond. Ranked in the top 10 renovation blogs alongside This Old House and Remodelista, Sweeten Stories is our editorial outlet for sharing our clients’ remodeling tales and our deep expertise for all things renovation. The Content Manager will help maximize the edit features/themes via syndication and content partnerships as well. We’re looking for a driven team player to creatively spread the word about how we raise the standard for trust, transparency and technology in construction.

Responsibilities

  • Contribute to content development, production and promotion
  • Identify compelling stories and connect with renovators for coverage
  • Scout housing/design trends in new markets to gain content insights (Sweeten is expanding to more major cities in 2020)
  • Collaborate with internal team (whose backgrounds include This Old HouseCountry Living and Architectural Digest) and external players to produce relevant content to attract prospective renovators
  • Maintain the editorial calendar and blog production, including final proofreading, checking links, metadata and tags
  • Edit short columns (i.e., GC interviews); review pieces for SEO basics
  • Produce and update blog post round-ups
  • Provide original content to press outlets as needed
  • Maximize content by targeting key outlets and pitching for syndication/press pick-up
  • Handle follow-ups with renovators, supplying photos and coverage to motivate them sharing with their friends
  • Track and report on blog performance and engagement to inform edit decisions

Requirements:

  • 3-5 years professional experience in content production
  • Bachelor’s degree in Marketing, Communications, PR or related field, or equivalent experience
  • Experience with WordPress, Google Analytics, and MailChimp; SEMRush and Airtable a plus
  • Superior organization, work ethic, and time management skills
  • Solid writer but also process-driven in terms of editorial planning
  • Excellent interpersonal and written communication skills
  • Avid and creative problem solver, approaching ambiguity with excitement
  • Ability to multi-task with strong attention to detail
  • Ability to work independently as well as collaboratively
  • A relentless drive and collaborative spirit
  • Background in design, construction or media a plus

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