Join Sweeten, a fast growing, award-winning tech company based in New York City and founded by three trained architects. We're a team of super-ambitious, fun-loving people who are fascinated by construction, design, and tech—and we're building the go-to marketplace for major renovations.

Sweeten is seeking a Social Media Manager to amplify Sweeten’s voice and convey the essence of our brand. You’ll plan and execute social-specific content on platforms like Instagram—where we have a growing audience of nearly 500K followers—by drawing from Sweeten renovation projects that are published on our blog, Sweeten Stories.

Often ranked in top 10 home renovation blogs alongside This Old House and Remodelista, Sweeten Stories is our editorial outlet for sharing real-life renovations, building trust and attracting a growing audience base of prospective renovators.

About You
  • You know how to drive engagement and productivity from the communities you manage. You know that social can be a huge driver of not only awareness, but revenue!
  • You are comfortable defining a voice and strategy for Sweeten on social and are a master at managing multiple projects with strong attention to detail.
  • You have an editorial sensibility and a business brain, adept at writing and packaging content—whether it's a weekly blog newsletter or Instagram Stories—and using analytics to unlock insights to reach more renovators-to-be.
  • You have a passion for a great story, zeroing in on the details that will capture our audiences’ attention and elevate engagement.
  • You are not a one-trick pony -- you love testing new ideas, platforms, and mediums.
  • Develop, implement, execute, and report on an integrated strategy between earned, owned, and paid social media to engage our community, drive brand awareness and revenue from social referral sources.
  • Ideate and execute on engaging paid campaigns that bolster our organic presence and reach new audiences.
  • Establish a strong voice that differentiates Sweeten as a design and construction expert personality in a crowded landscape.
  • Work closely with Sweeten’s blog editor to enhance and amplify the onsite content strategy. Support new-market research, launch events, and collaboration with our Growth team.
  • A/B testing and optimization of all social platforms.
  • Nurture relationships with our community of Sweeten renovators, freelancers and experts through existing and emerging platforms.
  • Cultivate relationships with key bloggers, brands, editors and social influencers to increase Sweeten's reach and content syndication.
  • Partner with copy and design to work within brand guidelines, while creating a special voice for our social platforms.
  • 4+ years experience managing social media ideally in the realm of design.
  • A proven track record creating and implementing a successful social media strategy.
  • Excellent, creative copywriting and editing skills with timeliness and accuracy.
  • Professional experience analyzing performance (Google Analytics, Instagram Analytics, etc.) and developing insights/ongoing actions based on that data.
  • A keen eye for ensuring visual uniformity on our social channels and an ability to analyze what visual assets perform well. 
  • Supremely organized and skilled at multi-tasking in a fast-paced, entrepreneurial environment.
  • Self-starter; ability to work independently with an openness to test new ideas.
  • A relentless drive and a collaborative spirit.
  • Passion for or interest in learning about design, real estate, or renovations.
  • Experience with scheduling tools (i.e., CoSchedule, Sprout Social, Later, Hubspot).


We offer competitive compensation, exciting growth opportunities, fully-funded health plans, 401(k) options, fly Sweeten swag (all designed in-house), and weekly catered team lunches. Sweeten deeply values diversity and individuality, and is committed to creating a work environment where creativity, ideas, interests, and varied perspectives are valued and central to the success of our team. If you're interested in joining our team, hit “apply for this job” below and fill out the brief form. Be sure to let us know why this position sounds like a great fit for you and how you’ll succeed at Sweeten.

Apply for this Job

* Required


U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at Sweeten are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Form CC-305

OMB Control Number 1250-0005

Expires 1/31/2020

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

Because we do business with the government, we must reach out to, hire, and provide equal opportunity to qualified people with disabilities1. To help us measure how well we are doing, we are asking you to tell us if you have a disability or if you ever had a disability. Completing this form is voluntary, but we hope that you will choose to fill it out. If you are applying for a job, any answer you give will be kept private and will not be used against you in any way.

If you already work for us, your answer will not be used against you in any way. Because a person may become disabled at any time, we are required to ask all of our employees to update their information every five years. You may voluntarily self-identify as having a disability on this form without fear of any punishment because you did not identify as having a disability earlier.

How do I know if I have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Blindness
  • Deafness
  • Cancer
  • Diabetes
  • Epilepsy
  • Autism
  • Cerebral palsy
  • Schizophrenia
  • Muscular dystrophy
  • Bipolar disorder
  • Major depression
  • Multiple sclerosis (MS)
  • Missing limbs or partially missing limbs
  • Post-traumatic stress disorder (PTSD)
  • Obsessive compulsive disorder
  • Impairments requiring the use of a wheelchair
  • Intellectual disability (previously called mental retardation)
Reasonable Accommodation Notice

Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.