About Us

StudyBlue is a profitable, well-funded, fast-growing, and exciting edtech startup based in San Francisco. With more than 12 million registered users, 350M pieces of learner-generated content, and 2 billion pieces of content studied, StudyBlue is the world’s largest crowd-sourced learning service. Our web and mobile platform is used by millions of students to learn faster, stress less, study anywhere and get better grades. We offer the unique opportunity to have fun and work hard on amazing projects while reshaping the world of education.

Overview

StudyBlue touched 1 in 5 US College students last year. That is just the beginning. We are looking for an experienced, entrepreneurial and energetic CMO to help take our vision to the next level.

The CMO will be responsible for overseeing the planning, development and execution of StudyBlue's marketing and sales initiatives. Reporting to the CEO, the CMO's primary responsibility is to accelerate revenue growth by increasing customer acquisition, adoption and engagement.  This will be accomplished through successful marketing for the entire organization, using market research, pricing, product marketing, marketing communications, digital/traditional advertising and public relations.

The CMO will be expected to deliver the following:

  • Explore and discover data-driven insights that drive growth in customer acquisition, retention and upsell.
  • Design the right strategies and processes to carry out the vision in a multichannel world.  Plan, direct and coordinate marketing budgets in accordance to organizational goals.
  • Be the leader and organizational glue required to drive outcomes that connect Product and Customer.

The CMO will be an integral part of the executive team and responsible for co-managing StudyBlue’s business.

Skills

  • Superb analytical skills and creative mindset
  • Possess extensive knowledge in a variety of functional business disciplines
  • Demonstrated ability to lead and inspire a team
  • Outstanding communication and interpersonal skills
  • Flexibility
  • Passionate customer advocacy
  • Thorough knowledge of (and demonstrated success implementing) marketing principles, brand, product and service management
  • Deep understanding of changing edtech and digital media market dynamics
  • Entrepreneurial spirit
  • Experience in marketing and managing a direct to consumer digital product or service
  • Experience with a digital content and/or higher education property is preferred
  • Humble, hardworking and honest. Must embody these StudyBlue core values.

Requirements

  • A proven track record and/or an advanced degree in marketing or MBA
  • Approximately 10+ years of well-rounded marketing and business growth experience in positions of increasing responsibility
  • 3+ years of experience in a CMO or similar leadership role
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By clicking the “I Accept” button you expressly make the following representations and warranties and give your consents as described below:

StudyBlue collects your personal data for the purposes of managing StudyBlue’s recruitment related activities as well as for organizational planning purposes globally. Consequently, StudyBlue may use your personal data in relation to the evaluation and selection of applicants including for example setting up and conducting interviews and tests, evaluating and assessing the results thereto and as is otherwise needed in the recruitment processes including the final recruitment.

StudyBlue does not disclose your personal data to unauthorized third parties. However, as a global corporation consisting of multiple affiliated companies in various countries, StudyBlue has international sites and StudyBlue uses resources located throughout the world. StudyBlue may from time to time also use third parties to act on StudyBlue’s behalf. You agree to the fact that to the extent necessary your personal data may be transferred and/or disclosed to any company within StudyBlue group of companies as well as to third parties acting on StudyBlue’s behalf, including also transfers to servers and databases outside the country where you provided StudyBlue with your personal data. Such transfers may include for example transfers and/or disclosures outside the European Economic Area and in the United States of America.


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