You'll be responsible for planning and developing a variety of content (from blog posts and case studies, to white papers and infographics), and work various angles to grow inbound traffic to the website and generate leads.

Responsibilities

  • Develop content strategy aligned with short-term and long-term marketing targets
  • Collaborate with marketing and design teams to plan and develop site content, style and layout
  • Create and publish engaging content
  • Optimize content according to SEO
  • Use content management systems to analyze website traffic and users engagement metrics
  • Manage content distribution to online channels and social media platforms to increase web traffic
  • Develop an editorial calendar for your specific content channel that drives high engagement.
  • Ensure compliance with law (e.g. copyright and data protection)
  • Stay up-to-date with developments and generate new ideas to draw audience’s attention
  • Create thought leadership content to grow market awareness and differentiate our products from the competition
  • Own and drive multiple projects at once and work successfully with multiple teams within the marketing department

About the Individual

  • You are driven to understand the customer perspective and create compelling content to attract and engage those customers
  • You enjoy the process of learning about new products and creating content to drive the development of new markets
  • You love to plan and execute unusual campaigns that are unusually successful

Apply for this Job

* Required